Lead Content Strategist Job at Publicis Groupe in Boston

Publicis Groupe Lead Content Strategist Boston, Massachusetts Apply Now Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Overview The Lead Content Strategist will drive multiple projects and focus on content deliverables, focused on the customer. Responsibilities Drive the end-to-end CS process from ideation to execution across multiple projects. Understand strategic business goals—and challenge them when needed. Work with your team to solve complex problems and find the clearest, most compelling way to communicate the solution. Craft deliverables including the strategic vision, site maps, content authoring guidelines, taxonomies, and other relevant materials. Collaborate deeply with design, strategy, technology, account management and other disciplines. Practice and evangelize customer-centric thinking. Qualifications A few things we want to see in you Demonstrable understanding of content strategy for digital products, content platforms, and branded experiences. Clear understanding of how content and design work together. Complete comfort ideating, sketching, and riffing with your team. The ability to execute, organize, and defend the work. A fanatical obsession with the quality of work that gets delivered. Enough development, research, and process experience to be effective. Informed opinions. A creative skill not commonly listed. The ideal candidate will have A portfolio of relevant work showcasing experience in the design process, creating XD content, and solving real user problems through words. At least 6 years professional experience, with 4 years in content strategy focused on UX. Experience translating data into strategic recommendations. Understanding of user-centric design and product development best practices. Awareness of the latest XD, technology, and content trends. Exceptional skills writing short- and long-form content. Experience with tools like Figma and Screaming Frog is a plus. Additional Information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, and flexible time off. If you require accommodation or assistance with the application or onboarding process, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines. #J-18808-Ljbffr