Digital Marketing Specialist Job at Rincon Recruiting in Ventura

Digital Marketing Specialist Job Requirements and Responsibilities: Monitor keyword rankings and organic performance for Amazon listings Create premium A+ Content for Amazon Optimize paid advertising campaigns using SEO and other tools Implement social media strategy in conjunction with company vision Oversee the creation and maintenance of social media content Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs) Identifies trends and insights and optimizes spend and performance based on the insights Brainstorms new and creative growth strategies through digital marketing Plans, executes, and measures experiments and conversion tests Collaborates with internal teams to create landing pages and optimize user experience Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Collaborates with agencies and other vendor partners Digital Marketing Specialist Requirements and Qualifications Minimum of a Bachelor's Degree in Marketing or similar field Minimum of 1 year of experience as a Digital Marketing Specialist or similar role Experience in optimizing landing pages and user funnels Experience on Amazon & Amazon PC Experience with Adobe Suite Experience with A/B and multivariate experiments Solid knowledge of website / marketplace and marketing analytics tools (e.g., Google Analytics, SEMRush, Helium10 etc.) Experience in setting up and optimizing PPC campaigns on all major search engines Working knowledge of HTML / CSS a plus