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CMI Media Group

Manager, Marketing Automation Job at CMI Media Group in Philadelphia

CMI Media Group, Philadelphia, PA, United States


Description

Position at CMI Media Group

Orchestrate the Future of Healthcare Marketing: Manager, Marketing Automation

Do you thrive on building seamless, data-driven customer journeys that deliver real results? Are you passionate about leveraging cutting-edge marketing automation technology to drive engagement in the ever-evolving world of healthcare?

CMI Media Group, the industry leader in healthcare marketing, is searching for a strategic and driven Manager, Marketing Automation to lead the charge in crafting innovative, omnichannel campaigns for our life science clients.

In this role, you will:
  • Be the Architect: Design and implement sophisticated, automated omnichannel campaigns using CMI Media Group's proprietary marketing orchestration platform.
  • Lead the Way: Collaborate with internal teams, clients, and creative agencies to develop and execute impactful campaigns that align with client goals and exceed expectations.
  • Master the Data: Analyze campaign performance, identify optimization opportunities, and champion data-driven decision-making to continuously improve results.
  • Empower Your Team: Mentor and guide a team of CXM Analysts, fostering their growth and development while cultivating a collaborative and high-performing team environment.

Your Expertise:
  • 5-7 years of experience working with marketing automation, marketing data management, CRM, or similar MarTech platforms.
  • Proven ability to lead and develop high-performing teams.
  • Exceptional communication, collaboration, and project management skills.
  • A passion for innovation and a desire to push the boundaries of what's possible in healthcare marketing.

Bonus Points:
  • Experience in pharma marketing or at a media agency.
  • Familiarity with DOMO or similar business intelligence platforms.
  • Expertise with marketing automation platforms like Salesforce Marketing Cloud, Adobe Campaign, Marketo, Eloqua, Pardot, or Hubspot.


Why CMI Media Group?

At CMI Media Group, we're not just changing the face of healthcare marketing - we're transforming lives. We offer a dynamic and collaborative work environment where your contributions are valued and your growth is nurtured. We are committed to fostering a culture of diversity, equity, and inclusion where everyone feels empowered to bring their authentic selves to work.

ALL FOR GOOD
CMI Media Group and Compas were built on inclusion and diversity. It is in our DNA and core values. Challenging the norm is where we started and it's what drives us as a health leader, indispensable partner, and home for our employees. We are a group of hearts and minds who want to make a difference and celebrate being different, to give voice to and truly hear our people and our partners. We believe in more than "all". We believe in "all for good."

CMI Media Group and Compas are an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.

We will not accept resumes or candidate submittals from employment agencies or outside recruiters.