SEO Copywriter Job at YouTech in Chicago

Youtech, a dynamic Digital Marketing Agency, has consistently earned a spot on the prestigious Inc. 5000 list seven times in a row, showcasing our remarkable growth as one of the fastest-growing companies in the U.S. When you become part of Youtech, you embark on a journey to unlock your full potential. We firmly believe that happy and motivated employees contribute to positive client interactions and fostering growth for everyone involved. Joining Youtech means committing to personal and professional development, with the goal of being better six months from now than you are today—a testament to our long-term mindset. About Us Youtech, established in 2012, is an integrated Digital Marketing Agency with a team of over 100 employees. Headquartered in Lisle, IL, we have expanded our presence to include two additional locations in Arizona and Texas. At Youtech, we cover the entire spectrum of marketing, from traditional to digital, effectively refreshing and re-energizing businesses from every perspective. As a forward-looking company, we are dedicated to empowering companies to surpass their goals by seamlessly integrating advertising, design, development, and marketing strategies. Join us in shaping the future of marketing excellence. About the Job: Youtech is in search of a skilled SEO Copywriter to become an integral part of our team. This is a full-time, in-house position with office hours from Monday to Friday. As an SEO Copywriter, you will play a pivotal role in crafting captivating and SEO-optimized content for our diverse clientele spanning various industries. Your primary focus will be on producing engaging text for publication across digital platforms, ensuring maximum visibility and impact for our clients' online presence. Responsibilities: Keyword-Driven Content Creation: Craft engaging, keyword-optimized content across various digital channels including websites, blogs, and social media platforms to improve organic search visibility and drive targeted traffic. Conversion-Focused Copywriting: Craft persuasive and conversion-driven copy for advertisements and landing pages, leveraging compelling language and storytelling techniques to drive user action and optimize conversion rates. Educational Content Development: Create informative and engaging content that educates readers on relevant subjects while strategically guiding them towards targeted calls-to-action, aligning with business objectives and customer journey stages. Content Strategy Support: Assist in auditing client websites to identify content gaps and opportunities, contributing to the development of content strategies and executing campaigns to improve search visibility and audience engagement. Data Analysis and Strategy Enhancement: Analyze and interpret data to uncover insights and trends, informing content strategy refinement and optimization to drive continuous improvement and achieve performance goals. Client Meeting Preparation: Support in preparing materials and insights for client meetings and presentations, providing valuable input and recommendations based on content performance analysis and industry best practices. Stay Informed on Industry Trends: Maintain a broad understanding of the social media and digital marketing landscape, staying updated on emerging trends, platform changes, and best practices to inform content strategies and stay ahead of the curve. Collaboration: Work closely with cross-functional teams including marketing, design, and development to ensure content aligns with brand messaging and objectives. Minimum Qualifications: Bachelor’s Degree in English, Marketing, Communications, or related field preferred, although equivalent experience will also be considered. Exceptional creative and writing skills, with a proven ability to craft compelling and engaging content that resonates with target audiences and drives desired actions. Proficiency in creating advertising slogans and captivating copy that effectively communicates brand messages and value propositions, driving engagement and conversion. Strong communication skills, with the ability to effectively convey ideas, collaborate with cross-functional teams, and understand clients' needs and objectives for advertising campaigns. Demonstrated ability to assess clients' needs and objectives for advertising campaigns, translating them into actionable strategies and compelling copy that aligns with business goals. Outstanding organizational skills and meticulous attention to detail, ensuring accuracy and consistency in all written content and adherence to brand guidelines. Excellent time management skills, with the ability to prioritize tasks effectively, manage multiple projects simultaneously, and consistently meet deadlines in a fast-paced environment. What We Offer: We offer a competitive range of benefits designed to support your health, growth, and well-being, including: Health and Wellness: Comprehensive medical, dental, vision coverage, along with complimentary access to an on-site gym, supporting your physical health and overall well-being. Retirement Savings Plan: 401(K) with company matching contributions. Paid Time Off: Paid time off (PTO) and company-observed holidays, providing you the flexibility to balance work and personal life. Professional Development: An additional PTO day each year dedicated to professional development, along with access to a wide range of complementary courses and training programs to encourage continuous learning. Community Engagement: One extra PTO day annually to participate in volunteer activities, enabling you to give back to the community and make a positive impact. Career Growth Opportunities: Structured career advancement pathways within the company to support your long-term professional aspirations. Work Environment: A casual dress code to maintain a comfortable and professional atmosphere conducive to productivity. Employee Engagement: Company-sponsored activities, including outings and holiday events, to promote a collaborative and inclusive culture. Recognition Programs: Peer-nominated monthly awards to recognize outstanding contributions and achievements within the team. Learning & Development Initiatives: Youniversity: Bi-monthly, employee-led training sessions designed to enhance skills and encourage cross-functional learning. The Big Picture: A quarterly video series that spotlights exceptional employees, celebrating their accomplishments. Youtech is proud to be an equal opportunity employer and is committed to providing equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status or any other characteristic protected by applicable federal, state or local laws. #J-18808-Ljbffr