Servier
Senior Manager, Oncology Marketing
Servier, Boston, Massachusetts, us, 02298
About Servier
Servier in the U.S. is a Boston-based, commercial-stage biopharmaceutical company launched by Servier Group in 2018. As a privately held organization, Servier is uniquely positioned to advance cutting-edge science, tackle underserved therapeutic areas, and make patients the focus of every strategic decision.
About Servier
Servier in the U.S. is a Boston-based, commercial-stage biopharmaceutical company launched by Servier Group in 2018. As a privately held organization, Servier is uniquely positioned to advance cutting-edge science, tackle underserved therapeutic areas, and make patients the focus of every strategic decision.
Role Summary
The Senior Marketing Manager at Servier Pharmaceuticals will support the development of marketing strategy and lead implementation of key tactics to support the US business.
The brand marketer will be supporting our targeted IDH hematology brand with the potential to work on exciting new indication expansions in the future. This role reports to the Director of Oncology Marketing, Hematology.
Primary Responsibilities
Support development of the strategic plan for the US market for the IDH hematology portfolio to achieve rapid product uptake and meet or exceed organizational objectives Develop and execute tactical plans that pull through brand strategy, to ensure rapid product uptake and meet or exceed expected financial return Consistently manage multiple projects to deliver high-quality work product in a timely fashion Evaluate the effectiveness of marketing programs and recommend changes in strategy or tactics as appropriate Effectively track and manage marketing budget for areas of responsibility Collaborate with cross-functional teams such as Sales, Market Access, Corporate Communications, Medical, and Patient Advocacy to ensure alignment, advance the business, and exceed business targets through implementation of brand strategy and tactics Collaborate with Legal, Regulatory, and Compliance stakeholders to ensure development and execution of compliant marketing initiatives that maintain adherence to appropriate regulatory and Pharma guidelines Communicate and collaborate with Sales Leadership and the Sales Force to implement brand strategies and tactics that maximize impact against business objectives Apply innovative new technologies and solutions and apply market research, consulting, and other customer insights to inform decisions Education and Required Skills
Bachelor of Science or Arts (or equivalent work experience), MBA preferred, with 5+ years of commercial experience in the pharmaceutical, biotech, or other specialty healthcare industry, including 2+ years in marketing Demonstrated ability to support development of marketing strategies and lead execution of key tactics to drive adoption and growth of inline products in US specialty or biotech market; experience with hematology, oncology, or rare disease products strongly preferred Experience with various components of marketing mix (ie, promotional approaches) and with prioritizing resources to most effective areas to drive results Strong project management skills with ability to effectively manage multiple competing priorities, external agencies and vendors, and promotional budgets Strong understanding of legal and regulatory environment in pharmaceutical promotion, pharma industry guidelines, and other compliance-related issues Ability to collaborate and work cross-functionally to implement sales or marketing programs with measurable business impact in a heavily matrixed, fast-paced environment Ability to clearly communicate at all levels of the organization as well as with external audiences Travel and Location
Boston, MA-based reporting to our Seaport office 2-3 days per week; up to 25% travel required
Servier's Commitment
Servier is committed to modeling diversity, equity, and inclusion within the industry. We are dedicated to fostering an environment that maintains equitable treatment for all and we welcome applicants who are passionate, committed, and innovative individuals. We encourage candidates to apply to our open roles as we are always willing to consider experiences and skills beyond what is listed in the job description.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Servier in the U.S. is a Boston-based, commercial-stage biopharmaceutical company launched by Servier Group in 2018. As a privately held organization, Servier is uniquely positioned to advance cutting-edge science, tackle underserved therapeutic areas, and make patients the focus of every strategic decision.
About Servier
Servier in the U.S. is a Boston-based, commercial-stage biopharmaceutical company launched by Servier Group in 2018. As a privately held organization, Servier is uniquely positioned to advance cutting-edge science, tackle underserved therapeutic areas, and make patients the focus of every strategic decision.
Role Summary
The Senior Marketing Manager at Servier Pharmaceuticals will support the development of marketing strategy and lead implementation of key tactics to support the US business.
The brand marketer will be supporting our targeted IDH hematology brand with the potential to work on exciting new indication expansions in the future. This role reports to the Director of Oncology Marketing, Hematology.
Primary Responsibilities
Support development of the strategic plan for the US market for the IDH hematology portfolio to achieve rapid product uptake and meet or exceed organizational objectives Develop and execute tactical plans that pull through brand strategy, to ensure rapid product uptake and meet or exceed expected financial return Consistently manage multiple projects to deliver high-quality work product in a timely fashion Evaluate the effectiveness of marketing programs and recommend changes in strategy or tactics as appropriate Effectively track and manage marketing budget for areas of responsibility Collaborate with cross-functional teams such as Sales, Market Access, Corporate Communications, Medical, and Patient Advocacy to ensure alignment, advance the business, and exceed business targets through implementation of brand strategy and tactics Collaborate with Legal, Regulatory, and Compliance stakeholders to ensure development and execution of compliant marketing initiatives that maintain adherence to appropriate regulatory and Pharma guidelines Communicate and collaborate with Sales Leadership and the Sales Force to implement brand strategies and tactics that maximize impact against business objectives Apply innovative new technologies and solutions and apply market research, consulting, and other customer insights to inform decisions Education and Required Skills
Bachelor of Science or Arts (or equivalent work experience), MBA preferred, with 5+ years of commercial experience in the pharmaceutical, biotech, or other specialty healthcare industry, including 2+ years in marketing Demonstrated ability to support development of marketing strategies and lead execution of key tactics to drive adoption and growth of inline products in US specialty or biotech market; experience with hematology, oncology, or rare disease products strongly preferred Experience with various components of marketing mix (ie, promotional approaches) and with prioritizing resources to most effective areas to drive results Strong project management skills with ability to effectively manage multiple competing priorities, external agencies and vendors, and promotional budgets Strong understanding of legal and regulatory environment in pharmaceutical promotion, pharma industry guidelines, and other compliance-related issues Ability to collaborate and work cross-functionally to implement sales or marketing programs with measurable business impact in a heavily matrixed, fast-paced environment Ability to clearly communicate at all levels of the organization as well as with external audiences Travel and Location
Boston, MA-based reporting to our Seaport office 2-3 days per week; up to 25% travel required
Servier's Commitment
Servier is committed to modeling diversity, equity, and inclusion within the industry. We are dedicated to fostering an environment that maintains equitable treatment for all and we welcome applicants who are passionate, committed, and innovative individuals. We encourage candidates to apply to our open roles as we are always willing to consider experiences and skills beyond what is listed in the job description.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.