Marcomm Marketing Manager

JOB REQUIREMENTS: Komatsu is an indispensable partner to the construction, mining, forestry, forklift, and industrial machinery markets, maximizing value for customers through innovative solutions. With a diverse line of products supported by our advanced IoT technologies, regional distribution channels, and a global service network, we tap into the power of data and technology to enhance safety and productivity while optimizing performance. Komatsu supports a myriad of markets, including housing, infrastructure, water, pipeline, minerals, automobile, aerospace, electronics and medical, through its many brands and subsidiaries, includingTimberPro, Joy, P&H, Montabert, Modular Mining Systems, Hensley Industries, NTC, and Gigaphoton. Job Overview The Marketing Manager supporting Komatsu\'s Forestry, Mining and Forklift business is responsible for partnering with key stakeholders (OEM, wholly owned and independent dealers) to develop marketing strategies and campaign plans that that move organizational goals forward. This individual can see the big picture and grasp nuances around our Forestry, Mining and Forklift products, parts, services, and technology brands and channels; to effectively position offerings in a way that resonates with customers and empowers sales teams to be successful. Key Job Responsibilities Collaborate with Komatsu cross-functional teams to understand their capabilities, products, services, processes, challenges, and needs, to inform and execute marketing communications activities that grow market share in North America. Support new launches and introductions/updates to market, overseeing the strategic roll-out every step of the process from internal/employees, through dealer channels and finally to our customer audiences. Develop the go-to-market strategy and deliverables to be created for each specific launch, ensuring it\'s innovative, differentiated, and properly measured so business objectives are achieved. Build and nurture a strong relationship between the MarComm department, product teams and sales teams. Host, schedule, and facilitate regular meetings and workshops to ensure consistent alignment on priority projects and objectives throughout the fiscal year. Lead the creation of compelling, brand-aligned content, ensuring Forestry, Mining, and Forklift stories and narratives accurately reflect Komatsu\'s values and commitment to SLQDC. Engage with product, dealer, and creative teams to coordinate photo and video shoots, so asset libraries are maintained with fresh visuals.Provide direct input to content team to shape content types and topics across owned, earned and paid channels... For full info follow application link. Komatsu is an Equal Opportunity Workplace and an Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/EFE99B53F9E34884