MARKETING MANAGER

3700 Galley Rd. Colorado Springs, CO 80909 www.elifenetwork.com

Life Network exists to cultivate a community that values life through the love of Christ

MARKETING MANAGER

Life Network, named a 2024 Best Christian Workplace and the Gazette's 2023 "Best of the Springs" Non-Profit, is hiring a Marketing Manager. We're looking for a detail-oriented, communications expert with a passion for supporting life in our community. The Marketing Manager reports to the Marketing and Communications Director and is responsible for managing projects related to Life Network's ministry outreaches. This role creates awareness and engagement with the Colorado Springs Pregnancy Center, the Parenting Program, Bridges of Hope, and the Life Network Family Thrift Stores.

This role also supports the Director with donor engagement through events, social media, and direct marketing. This role interfaces directly with pregnancy center clients in order to hear their stories, collect photos, and help communicate stories of impact to Life Network's supporters. This person will have the ability to think strategically and then execute with excellence. We are seeking a highly detailed and creative individual who can multi-task and work confidently and independently. At least three years of management experience is required. Strong interpersonal skills are critical due to contacts with staff, vendors, and ministry partners. Having experience in graphic design, web design, and/or videography is a plus.

RESPONSIBILITIES

Communications Strategy & Execution

• Develops and implements strategies to advance and improve existing communication strategies and channel effectiveness for ministry outreaches.
• Meets with program directors to determine how to best reach and communicate with their target audience.
• Manages departmental marketing projects, including but not limited to, brochures for the pregnancy center or parenting program, and Thrift Store signs/banners or ministry-branded merchandise.
• Interfaces with graphic designers for creation of the deliverables as well as sending the items to printers/vendors.

Digital Marketing

• Oversees contractors and staff responsible for reaching pregnancy center patients and clients, with an emphasis on digital approaches such as online ads, geo-targeting, SEO, social media, and other proactive tools for cultivating client engagement
• Performs basic maintenance and oversees external agency support to maintain, update, grow the impact of organization's websites and pages, including:
  • The Colorado Springs Pregnancy Center
  • Life Network Family Thrift Store
  • Parenting Program
• Manages social media channels for:
  • The Colorado Springs Pregnancy Center
  • Life Network Family Thrift Store
• Uses analytics of websites, emails, and social sites to refine and improve impact across its digital assets

Managerial Responsibilities

• Supervises external contractors who perform marketing services
• Manages and maintains project calendars and tasks
• Works within department budgets and helps support larger organizational goals
• Performs other duties as assigned

Writing, Editing and Storytelling

• Gather and track story leads from the clients and patients of the pregnancy center. Provide writing/editing support for the Marketing and Communications team as requested.
• Schedule and attend client photoshoots
• Coordinate with the COO and contracted videographers to collect video stories from clients (e.g., Gala video)

Graphic Design

• Responsible for strategic brand management for the Pregnancy Center and the ministry's outreaches
• Collaborates with graphic designers, external agencies, and other contract support to develop on-brand marketing assets and materials

Events

• Supports the communications of donor ministry events
• Attends all major Life Network events as well as other team-executed functions

EXPERIENCE

• Bachelor's degree in Marketing/Communications, preferred
• At least 5-to-7 years of professional marketing experience with evidence of increasing responsibility and demonstrated results at lead generation/growth
• A minimum of three years of management experience, involving supervision of direct reports and/or directing teams to achieve results
• Proven experience in strategic planning and leadership
• Experience with website maintenance/design and social media management

QUALIFICATIONS

• Strong advocate for sanctity of life issues
• Possesses Christian testimony with evidence of Christian maturity in personal and professional life
• Active commitment in a local church
• A passion for the ministry accomplished through Life Network and a heart for reaching the lost with the Gospel
• Strong leadership experience and skills and the ability to show initiative in assigning and completing tasks
• Excellent attention to detail
• Ability to work collaboratively across departments and with other team members to meet deadlines, manage details, and maintain high quality standards
• Exceptional interpersonal, organizational and communication skills, both oral and written, with a high degree of professionalism and maturity
• Thorough understanding and demonstrated ability to maximize digital tools - and an ability to manage web pages in WordPress
• Strong computer skills in a variety of software including Office, fundraising and design applications
• Demonstrates qualities of initiative, organization, teamwork, and goal-orientation
• Ability and willingness to be flexible and adaptable in unpredictable situations
• Ability to manage multiple tasks and priorities
• Ability to do, or learn, basic video editing for digital use and/or graphic design (e.g., Canva) a plus
• Willingness to work primarily in an office environment with occasional remote work

CLASSIFICATION

Full-time, non-exempt position. Pay range: $22 - $26.50 per hour. Reports to Marketing & Communications Director. Primarily in-office role with flexibility for occasional remote work.

This position is eligible for medical, dental and vision benefits, life insurance, retirement plan match, paid time off and holiday pay.

BENEFITS

• Paid time off for vacation, sick leave, and holidays
• Medical, dental, and vision insurance coverage
• Life insurance policy
• Retirement plan with employer match
• Annual bonus opportunity

Life Network shall comply with appropriate federal and state laws and regulations prohibiting discrimination on grounds of race, color, gender, national origin, age, disability, or any other legally protected characteristic.

Because of the nature of our ministry, and as our ministry is to a non-believing world, all Life Network employees are to maintain a standard of conduct compatible with the principles outlined for us in the Bible, and which our Lord Jesus Christ patterned for us while He was here on earth. Prior to completing this application, we require that you read through our foundational statements. By submitting this application, you agree that you have read and understood these values and beliefs and are in full agreement.

Life Network is a non-profit Christian Ministry with a mission to cultivate a community that values life through the love of Christ. We achieve this by:

• Presenting the Gospel of Jesus Christ
• Providing life-affirming alternatives to abortion
• Promoting sexual integrity and healthy decisions
• Empowering parents to be healthy and hopeful
• Giving hope and healing to post-abortive
• Engaging the community to advance life

Our Statement of Faith:

• We believe the Bible to be the inspired, the inerrant, the infallible, authoritative Word of God.
• We believe that there is one God, eternally existent in three persons: Father, Son, and Holy Spirit.
• We believe in the deity of our Lord Jesus Christ, in His virgin birth, in His sinless life, in His miracles, in His vicarious and atoning death through His shed blood, in His bodily resurrection, in His ascension to the right hand of the Father, and in His personal return in power and glory.
• We believe that for the salvation of lost and sinful man, regeneration by the Holy Spirit is absolutely essential and that this salvation is received through faith in Jesus Christ as Savior and Lord and not as a result of good works.
• We believe in the resurrection of both the saved and the lost; they that are saved unto the resurrection of life, and they that are lost unto the resurrection of damnation.
• We believe in the spiritual unity of believers in our Lord Christ.

Attestation by candidate:

To achieve coherence and unity within the ministry; to assure that the work of the ministry is conducted in a manner worthy of the calling to which Life Network has been called; to maintain fidelity to the announced purposes of the organization, even as described in its articles of incorporation; to advance these compelling interests of the organization; and to foster a loving, supportive and redemptive work environment within the ministry, Life Network subscribes to these principles and requires that each staff of the organization enthusiastically embrace the Mission Statement, Statement of Faith and core beliefs as part of the employment or intern process to affirm such principles in their lives, both in and out of the workplace.

I certify that I have read and understand the applicant instructions included with this application and that the answers given by me to the foregoing questions and statements made by me are complete and true to the best of my knowledge and belief. I authorize Life Network and its agents to verify any information related to my application or resume. I also authorize individuals, employers, and law enforcement agencies to freely release any information concerning my background, and hereby release any and all of them from any liability for doing so.

I understand that any false information, omissions, or misrepresentations of facts called for in this application, whether on this document or not, may result in rejection of my application or discharge at any time during my employment.

I understand that this application form is intended for use in evaluating my qualifications for employment and that this application is not an offer of employment. I further understand that if hired, my employment will be considered "at-will" and that my employment may be terminated for any reason, with or without cause or notice, at any time by me or Life Network and that this application is not intended to constitute a contract of continued employment.