Promotions Director

Job Position:                    Promotions Director

Department:           Promotions

Reports to:                       Marketing Director         

FLSA:                 Exempt 

Status:                              Full-Time                                          

Work Location:                Charlotte

OVERVIEW:

The Radio One story began simply with a dream and one radio station. Forty years, 13 markets, and 70+ stations later, we are an urban media empire, spanning multiple media platforms. We are in your ears with Reach Media/Radio One, on your televisions with TV One, and may even be the name behind your favorite website, with our digital platform Interactive One. Information is power, and our mission here at Radio One, Inc. is simple, to be the most trusted media source in the African American community. At Radio One, we pride ourselves on hiring people who are dedicated and continue to challenge the norm, while embracing a corporate culture built on creativity and passion. We are our employees’ biggest fans, and it is our daily mission to attract, develop, and retain the brightest stars in the business.

The Promotions Director is a key member of the Urban One team, working directly with Marketing, on strategic/creative development and management of revenue-generating marketing solutions and partnerships for existing and prospective clients with the Sales, Promotions and Digital departments. This position will work with Programming to develop winning promotional campaigns to drive ratings. The Promotions Director will develop and maintain strong community relationships. This is an active position and may require evenings and weekends on-site at community events.

ESSENTIAL RESPONSIBILITIES:

• Ensure synergy between all on-air, online, and promotional initiatives
• Maintain station brand Promotions Calendar for On-Air and Event Campaigns
• Secure prizing and oversee the planning of weekly station contesting plans in conjunction 
•  with Sales, Digital, and Programming
• Event Production: Assist with creation, coordination, and execution of Station events and 
• Promotions throughout the calendar year
• Develop and execute community relations partnerships to ensure the brands are being maximized
• Oversee execution of station brand campaigns in coordination with Digital, Video, 
• Programming, and Sales
• Ensure all reporting staff has the necessary skills to perform their assigned Job 
• Responsibilities at the highest level of professionalism (consistently appropriate) and 
•  competence (effective and efficient) on an ongoing basis
• Recruit, develop, and train team members and staff continuously, responsible for new 
•  promotion team employee training
• Recruit, develop, and teach new coordinators and part time promotion team members
• Administration: Assigns and manages projects, and maintains administrative tasks for the 
• Promotions team, to include duties around event space clearances/set-up, scheduling, routine departmental summaries/reporting and other duties as required for the department

 KNOWLEDGE/SKILLS/ABILITIES:

• Must be at least 21 years of age
• Must have a valid driver’s license and clean driving record
• Present a positive and professional attitude and presence at all station events
• The ability to multitask and prioritize job responsibilities under pressure in a non-traditional schedule fast-paced live media environment is a
• High-level written and verbal communication skills, and in particular the ability to 
• communicate around multiple creative projects in a time-sensitive manner
• Strong attention to detail and solid organizational and project management skills
• Able to demonstrate big picture thinking as well as an ability to manage details promotions, brand marketing, digital marketing and how it relates to radio a must.
• Complies with Network and Urban One’s mandatory training and adheres to related course deadlines
• Demonstrated ability to lead, motivate and direct a team to include but not limited to:
• Provide regular constructive feedback
• Resolve issues/conflicts with diplomacy in a timely manner
• Provide ongoing guidance and support for growth and development
• Deploy effective coaching skills
• Practical understanding of anti-harassment and discrimination laws
• Ability to effectively administer performance reviews, and corrective action plans as appropriate.
• Ensure team (s) attend mandatory department and/or mandatory company training (s) as required.
• Submit to a criminal background check
• Legal right to work in the United States

EDUCATION and/or EXPERIENCE

BA Degree in Broadcasting/Journalism, Communications, Marketing, or a related field; Knowledge and/or experience in a radio/TV, and/or agency environment is strongly preferred. 3 years of related event/promotion experience and/or training; or equivalent combination of education and experience; Multi-cultural marketing/communications experience is a plus.