Marketing Associate

KBAK/KBFX in Bakersfield is seeking a detail-oriented Marketing Associate who has strong organizational, written and oral communication skills. This sales support role is critical in a faster paced, problem-solving sales environment. This role includes implementing marketing campaigns that include TV, OTT, Display, Video, Social Media, Email, Contesting, Paid Search, Websites, Mobile and more. 

Responsibilities include:

• Creation of fulfillment reports/recaps, database management, and sales report maintenance


• Input and maintain orders, including revisions due to campaign changes


• Efficiently work with the team of Marketing Consultants / Management team


• Effectively work with sales team in obtaining creative materials and generate support materials for digital sales presentations


• Various administrative duties and contract/campaign management


• Other responsibilities as assigned.

Qualifications

• Bachelor's Degree


• Skilled with Microsoft Office365 including Excel, PowerPoint, Word and Teams


• Learn to perform work using Wide Orbit, AOS, Strata, Sell CRM, Operative One, Google Analytics and Outlook


• Great attention to detail and strong organization skills are essential


• Strong analytical ability and understanding of data-driven systems


• Ability to meet strict deadlines while maintaining accuracy


• Able to work directly with internal and external clients on resolving issues with professionalism and patience


• Must thrive in a fast-paced, dynamic, team environment

What you have to bring to Sinclair:

• At least one year experience in Digital Media, Agency, or Direct Client related advertising


• Attention to detail, independent and great collaborator


• Top-notch verbal and written communication skills


• Skilled in troubleshooting and problem solving


• analytical mind with passion in digital media

Added Value:

• Working knowledge of Google Ad Manager or similar ad server platform and technologies


• Understanding of digital advertising Insertion Order formats and asset deliverables


• Previous experience in data analysis – providing and explaining performance reporting for digital campaigns


• Extremely detail-oriented, with the ability to prioritize and manage time efficiently

The base hourly compensation range for this role is $17.00 to $21.63 per hour. Final Compensation for this role will be determined by various factors such as a candidate’s relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave and employee stock purchase plan.

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!