Guidehouse
Marketing Manager - Financial Services
Guidehouse, Mc Lean, VA
Job Family:
Marketing Management
Travel Required:
Up to 10%
Clearance Required:
None
What You Will Do:
Guidehouse is a leading global provider of consulting services to the public sector and commercial markets, with broad capabilities in management, technology, and risk consulting. By combining our public and private sector expertise, we help clients address their most complex challenges and navigate significant regulatory pressures focusing on transformational change, business resiliency, and technology-driven innovation. Across a range of advisory, consulting, outsourcing, and digital services, we create scalable, innovative solutions that help our clients outwit complexity and position them for future growth and success. The company has more than 17,000 professionals in over 50 locations globally. Guidehouse is a Veritas Capital portfolio company, led by seasoned professionals with proven and diverse expertise in traditional and emerging technologies, markets, and agenda-setting issues driving national and global economies. For more information, please visit www.guidehouse.com.
Responsibilities
This role is focused on developing and executing marketing programs that support the firm's business and revenue goals for the Financial Services market. The person in this role will support a variety of external and internal programs across multiple disciplines including social media, website content creation and management, client focused events, thought leadership creation, and partnerships with an emphasis on executing sustainability campaigns, account-based marketing, and digital marketing. Critical to the role are a proven track record in project management, communication, and attention to detail. This role reports to the Associate Director of Financial Services marketing.
The successful candidate will be proactive, resourceful, and able to juggle multiple tasks and priorities. This individual must be able to work independently and take ownership of various cross-segment go-to-market initiatives and operations. We are looking for a marketing professional with strong organizational skills, experience with lead generation and nurturing campaigns, outstanding customer service skills, who is enthusiastic, and detail oriented to:
What You Will Need:
What Would Be Nice To Have:
The annual salary range for this position is $113,800.00-$170,800.00. Compensation decisions depend on a wide range of factors, including but not limited to skill sets, experience and training, security clearances, licensure and certifications, and other business and organizational needs.
What We Offer:
Guidehouse offers a comprehensive, total rewards package that includes competitive compensation and a flexible benefits package that reflects our commitment to creating a diverse and supportive workplace.
Benefits include:
About Guidehouse
Guidehouse is an Equal Employment Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, national origin, ancestry, citizenship status, military status, protected veteran status, religion, creed, physical or mental disability, medical condition, marital status, sex, sexual orientation, gender, gender identity or expression, age, genetic information, or any other basis protected by law, ordinance, or regulation.
Guidehouse will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable law or ordinance including the Fair Chance Ordinance of Los Angeles and San Francisco.
If you have visited our website for information about employment opportunities, or to apply for a position, and you require an accommodation, please contact Guidehouse Recruiting at [redacted] or via email at RecruitingA[redacted]. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodation.
Guidehouse does not accept unsolicited resumes through or from search firms or staffing agencies. All unsolicited resumes will be considered the property of Guidehouse and Guidehouse will not be obligated to pay a placement fee.
Marketing Management
Travel Required:
Up to 10%
Clearance Required:
None
What You Will Do:
Guidehouse is a leading global provider of consulting services to the public sector and commercial markets, with broad capabilities in management, technology, and risk consulting. By combining our public and private sector expertise, we help clients address their most complex challenges and navigate significant regulatory pressures focusing on transformational change, business resiliency, and technology-driven innovation. Across a range of advisory, consulting, outsourcing, and digital services, we create scalable, innovative solutions that help our clients outwit complexity and position them for future growth and success. The company has more than 17,000 professionals in over 50 locations globally. Guidehouse is a Veritas Capital portfolio company, led by seasoned professionals with proven and diverse expertise in traditional and emerging technologies, markets, and agenda-setting issues driving national and global economies. For more information, please visit www.guidehouse.com.
Responsibilities
This role is focused on developing and executing marketing programs that support the firm's business and revenue goals for the Financial Services market. The person in this role will support a variety of external and internal programs across multiple disciplines including social media, website content creation and management, client focused events, thought leadership creation, and partnerships with an emphasis on executing sustainability campaigns, account-based marketing, and digital marketing. Critical to the role are a proven track record in project management, communication, and attention to detail. This role reports to the Associate Director of Financial Services marketing.
The successful candidate will be proactive, resourceful, and able to juggle multiple tasks and priorities. This individual must be able to work independently and take ownership of various cross-segment go-to-market initiatives and operations. We are looking for a marketing professional with strong organizational skills, experience with lead generation and nurturing campaigns, outstanding customer service skills, who is enthusiastic, and detail oriented to:
- Develop, execute, and support integrated sustainability marketing campaigns and programs that generate and nurture leads and drive sales for the horizontal
- Develop and edit content and employ best practices across digital marketing and social media channels
- Manage horizontal specific content updates on the firm's internal and external websites (including writing and editing content)
- Manage third party vendor and industry organization relationships
- Planning and execution of sponsored industry conferences and client events
- Proactively collect, track, and report marketing program ROI
What You Will Need:
- Bachelor's Degree; Four (4) years additional professional experience may be substituted in lieu of degree.
- Seven (7)+ years marketing and communications experience in a mix of either a professional services or consulting desired
- Financial Services marketing experience preferred
- Consulting firm experience in preferred
- Microsoft Office PowerPoint and Excel expertise preferred
- Proficient in LinkedIn marketing preferred
- Experience building and executing service, cohort and account-based, multi-channel, multi-touch, market focused campaigns and marketing programs
- Demand generation/Account-based marketing experience and program management skills
- Subject matter expertise in digital marketing and social media
- Outstanding writing and editing skills with the ability to adapt communications to different audiences
- Strong interpersonal skills and the ability to effectively communicate and interact with various levels of management
- The ability to work remotely in a fast-paced environment where collaboration is necessary and accountability is expected
- The ability to work effectively under pressure and make decisions independently
- Demonstrated project management skills
- Ability to comprehend, analyze, and interpret campaign and other metrics in order to shape decisions made from the data and report ROI
- Experience with Sitecore content management, Sprout Social, Dynamics CRM, and LinkedIn preferred
- Highly motivated with a strong work ethic and excellent time management skills
What Would Be Nice To Have:
- Bachelor's degree in Business, Marketing, Communications, Journalism or a related field preferred
- The successful candidate must not be subject to employment restrictions from a former employer (such as a non-compete) that would prevent the candidate from performing the job responsibilities as described.
- Candidates must be located in EST or CST time zones to be considered.
The annual salary range for this position is $113,800.00-$170,800.00. Compensation decisions depend on a wide range of factors, including but not limited to skill sets, experience and training, security clearances, licensure and certifications, and other business and organizational needs.
What We Offer:
Guidehouse offers a comprehensive, total rewards package that includes competitive compensation and a flexible benefits package that reflects our commitment to creating a diverse and supportive workplace.
Benefits include:
- Medical, Rx, Dental & Vision Insurance
- Personal and Family Sick Time & Company Paid Holidays
- Position may be eligible for a discretionary variable incentive bonus
- Parental Leave and Adoption Assistance
- 401(k) Retirement Plan
- Basic Life & Supplemental Life
- Health Savings Account, Dental/Vision & Dependent Care Flexible Spending Accounts
- Short-Term & Long-Term Disability
- Student Loan PayDown
- Tuition Reimbursement, Personal Development & Learning Opportunities
- Skills Development & Certifications
- Employee Referral Program
- Corporate Sponsored Events & Community Outreach
- Emergency Back-Up Childcare Program
- Mobility Stipend
About Guidehouse
Guidehouse is an Equal Employment Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, national origin, ancestry, citizenship status, military status, protected veteran status, religion, creed, physical or mental disability, medical condition, marital status, sex, sexual orientation, gender, gender identity or expression, age, genetic information, or any other basis protected by law, ordinance, or regulation.
Guidehouse will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable law or ordinance including the Fair Chance Ordinance of Los Angeles and San Francisco.
If you have visited our website for information about employment opportunities, or to apply for a position, and you require an accommodation, please contact Guidehouse Recruiting at [redacted] or via email at RecruitingA[redacted]. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodation.
Guidehouse does not accept unsolicited resumes through or from search firms or staffing agencies. All unsolicited resumes will be considered the property of Guidehouse and Guidehouse will not be obligated to pay a placement fee.