Marketing Assistant

Job Title: Marketing Assistant

Reports to: Marketing Manager

Job Summary:
The Marketing Assistant supports the marketing team in executing campaigns, creating content, analyzing data, and managing day-to-day administrative tasks. This role is ideal for someone with strong organizational skills, creativity, and a passion for marketing who thrives in a fast-paced environment.

Key Responsibilities:

1. Campaign Support:
   
   • Assist in planning and executing marketing campaigns across various channels, including digital, social media, email, and print.
   • Coordinate with internal teams and external vendors to ensure timely delivery of materials.
2. Data Analysis:
   
   • Track and report on marketing campaign performance using analytics tools.
   • Monitor website traffic, social media engagement, and other key performance indicators.
   • Provide insights and recommendations for improving campaigns.
3. Event Coordination:
   
   • Support the planning and execution of events, trade shows, or product launches.
   • Coordinate logistics, including venue bookings, attendee lists, and promotional materials.
4. Administrative Tasks:
   
   • Maintain the marketing calendar and ensure deadlines are met.
   • Manage the inventory of promotional materials and marketing collateral.
   • Handle incoming inquiries related to marketing activities.

Qualifications:

• Proficiency in marketing software and tools (e.g., Canva, Mailchimp, Google Analytics).
• Familiarity with social media platforms and content management systems.
• Strong written and verbal communication skills.
• Detail-oriented with excellent organizational and time-management skills.