We Are Rosie
Media Manager, Buying
We Are Rosie, Washington, DC
Company Description
Media agency at the intersection of business, politics, and policy.
Job Description
Role: Media Manager, Buying
Duration: ASAP - 11/15/24
Location: remote
Hours/wk: 40
Hourly Rate: $60
This will be a W2 Engagement
Background Check Required
Benefits available. Click here to learn more
Rosie Rules Please read before accepting a project!
Job Description:
The brand is an outcomes agency made up of strategists, data scientists, and artists. They come from politics, brands, and government and we communicate without barriers and measure what matters. They specialize in public affairs, corporate reputation and social impact. A growing firm, they sit on both coasts and between, connecting Silicon Valley technology, Madison Avenue creative, Washington policy and real people.
As Media Manager of Media Buying, you will play a pivotal role in our agency's success by directly managing client buys. Your expertise in media buying, especially in the programmatic space, leadership, and strategic thinking will be essential in achieving our client's objectives and driving growth for our agency.
What the Day-to-Day Looks Like
Qualifications
Additional Information
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world's biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that's better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek's Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
Media agency at the intersection of business, politics, and policy.
Job Description
Role: Media Manager, Buying
Duration: ASAP - 11/15/24
Location: remote
Hours/wk: 40
Hourly Rate: $60
This will be a W2 Engagement
Background Check Required
Benefits available. Click here to learn more
Rosie Rules Please read before accepting a project!
Job Description:
The brand is an outcomes agency made up of strategists, data scientists, and artists. They come from politics, brands, and government and we communicate without barriers and measure what matters. They specialize in public affairs, corporate reputation and social impact. A growing firm, they sit on both coasts and between, connecting Silicon Valley technology, Madison Avenue creative, Washington policy and real people.
As Media Manager of Media Buying, you will play a pivotal role in our agency's success by directly managing client buys. Your expertise in media buying, especially in the programmatic space, leadership, and strategic thinking will be essential in achieving our client's objectives and driving growth for our agency.
What the Day-to-Day Looks Like
- Partner with media planners, client teams, and analysts to ensure media plans deliver according to client goals
- Manage and supervise campaigns across multiple verticals, channels and all major buying platforms, including Google Ads, YouTube, Meta, TikTok, The Trade Desk and DV360
- Demonstrate industry knowledge and subject matter expertise in programmatic buying for client teams and clients
- Delegate appropriately and collaborate with media planners to support plan development.
- Work with the team to manage client/account team requests - i.e., budget changes, campaign flighting, and marketplace information
- Monitor key metrics such as click-through rates, conversion rates, and cost-per-acquisition to ensure that we are delivering the best possible return on investment for advertising spends
- Promote relationships with vendors to bring outside the box and and innovative solutions
Qualifications
- Proven experience in programmatic media buying, preferably in an agency environment, with a track record of successful campaigns for at least 4 years
- Experience working across some of our client verticals, ideally direct response/performance marketing, nonprofit organizations, and political campaigns
- Proven experience in delivery, incremental forecasting, and strategy for clients.
- Strong leadership, direct team management, and training skills
- Exceptional communication and problem-solving abilities
- Hands-on experience running campaigns across all digital ad formats in multiple DSPs, including The Trade Desk and DV360
- Ability to oversee ad operations and trafficking in Google Campaign Manager
- Familiarity with ad tech platforms and partners, tools, and emerging industry trends
- Excellent analytical and strategic thinking capabilities
- Demonstrated ability to meet and exceed client performance targets
- A passion for mentoring and developing team members
Additional Information
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world's biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that's better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek's Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.