Brand Marketing Manager

PartsSource is the leading technology and software platform for managing mission-critical healthcare equipment. Trusted by over 5,000 US hospitals and 15,000 clinical sites, PartsSource empowers equipment owners to maximize equipment availability for patient care and automates the procurement of parts, services and training through a digital experience.

PartsSource team members are deeply committed to our mission of Ensuring Healthcare is Always On® and this common ground is the foundation of our success. Our vibrant culture is built upon aligned values, shared ownership, mutual respect, and a passion for collaborating to solve complex customer problems.

If you love challenging the status quo, join our team of innovators working together to transform the medical equipment supply chain. With our rapid growth, you will have ongoing opportunities to explore new paths, develop your skills and achieve your potential.

Job Summary:

The Brand Marketing Manager will be responsible for developing and executing comprehensive brand marketing strategies to increase brand awareness, drive stakeholder engagement and support overall business objectives. This role requires a strategic thinker with a deep understanding of brand positioning, market trends, and brand activation tactics. The ideal candidate will have a proven track record of successful brand management and a passion for storytelling.

Duties/Responsibilities:

• Develop and implement brand marketing strategies and content that align with the company's overall goals and objectives.
• Conduct market research to identify trends, customer needs, and a competitive landscape.
• Create and execute integrated brand campaigns across various channels, including email, social media, print, and events.
• Development and execution of event marketing plans and measurement
• Collaborate with cross-functional teams, including marketing, product development, sales, and design, to ensure consistent brand messaging and positioning.
• Manage and oversee the development of corporate marketing content, including presentations, websites, social media content, and advertising.
• Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.
• Manage the brand marketing budget, ensuring efficient allocation of resources and return on investment.
• Stay up to date with industry trends and best practices, continually seeking innovative ways to enhance brand visibility and engagement.
• Build and maintain strong relationships with external partners, including agencies, vendors, and third parties.

Required Skills/Abilities:

• Strong communication skills with the ability to engage at a leadership level.
• Strong analytical and problem-solving skills.
• Demonstrated results-orientation and strong project management abilities.
• Excellent organizational skills, detail orientation - ability to manage multiple projects at the same time.
• Creative design and video production.
• Experience with WordPress, Marketo.
• Knowledge of testing protocols and results analysis.
• Knowledge of production principles and procedures.
• Proficient with Microsoft Office Suite or related software.

Education and Experience:

• Bachelors degree in business or marketing required.
• 3-5 years of experience in marketing and/or brand/content management preferred.

Physical Requirements:

• Prolonged periods sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.
• Must be able to traverse the production facility.

Benefits & Perks

• Competitive compensation package with base pay, incentives, equity, and comprehensive benefits (401k match, health benefits, college debt reduction, etc.).
• Inclusive and diverse community of passionate professionals.
• Opportunities for growth in a fast-growing company committed to developing employees' careers.
• Dynamic hybrid work environment that balances flexibility, collaboration, and productivity.

Interested?

We'd love to hear from you! Submit your resume and an optional cover letter explaining why you'd be a great fit.

PartsSource values diversity and is committed to Equal Employment Opportunity, ensuring decisions are made regardless of race, gender, disability, or background. We welcome applicants from all walks of life and are dedicated to providing an accessible hiring process for everyone.

Legal authorization to work in the U.S. is required.

About PartsSource

PartsSource automates the procurement of parts, services, and training, supporting healthcare technology management professionals in mission-critical equipment maintenance. With a seamless ordering experience, preferred pricing, and advanced analytics, we empower customers with supply chain intelligence.

Since 2001, PartsSource has evolved into a leader in healthcare technology supply chain management, now serving over half of U.S. hospitals. Bain Capital's 2021 investment further accelerates our growth and impact on the healthcare industry.

Read more about us here:

• PartsSource Named to Newsweek's List of the Top 200 America's Most Loved Workplaces for 2024
• PartsSource Named One of the Top 100 Healthcare Technology Companies of 2023
• WSJ: Bain Capital Private Equity Scoops Up PartsSource