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Media.Monks

Vice President, Director of Content Strategy

Media.Monks, Detroit, MI


About Us
Media.Monks is a digital-first marketing and advertising services company connecting the dots across content, data & digital media and technology services. Inspired by the connectivity and flexibility of technology APIs, Media.Monks' single-P&L model offers brands seamless access to a nearly 8,000-strong team of digital talent organized in 33 countries.

Together we stand for artistry, commitment, and a global community of talent from different personal and professional backgrounds. People who are not in it for themselves but for each other and the work. Day after day, curious, detail-obsessed, and passionate. We want to build something with the potential to change the heart of our industry, and we'd love to include your unique perspective.
About the Role
We are seeking an experienced and dynamic Vice President, Director of Content to join our team. you'll work alongside other business leads in the automotive-scaled client account, driving our vision, nurturing creative excellence, and helping shape big decisions across the company to join our Detroit team, working with an iconic automotive brand, and helping in creating ground-breaking work, defining the business, creative, future vision, and growth for the account.

Our ideal candidate is a fast and flexible go-getter who jumps on new opportunities.

In this role, you will have the following responsibilities:
  • Develop content strategies, based on the client's brand objectives, KPIs, audiences, message, and voice, as well as on macro and locally relevant cultural trends and insights, overall industry best practices, intelligence, and media performance data.
  • As a strategy generalist with automotive experience, you will be one of the thought-leaders of the team, overseeing the entire business from a strategic point of view, working with everyone to think and deliver work in a unified manner, for content and creative production delivery.
  • Lead and provide hands-on project work, briefs, strategic POV, and recommendations to inform content development for connection moments and tactics, creative approach, and answer client's business challenges and requests.
  • Shine through with your ability to blend content, brand, product, and comms planning, and are always on top of best practices. You're plotting how ideas will travel and be engaged with, then working with cross-functional teams to sell through and deliver them.
  • Partner closely with account, creative, social, and operations leads, and any other capabilities, to deliver and implement best-in-class innovative content strategies.
  • Collaborate with global and regional teams, clients, and agency partners, to facilitate efficient ways-of-working and delivery. Be a catalyst for fluid, clear and collaborative communications, and work as one team.
  • Approach all work with a data and culture mindset, global and local relevance lens, a scaled content and performance rigor.
  • Take the lead when needed in front of the clients, and provide a valuable strategic POV.
  • Provide thought leadership on content marketing vision and best practices for the marketing of today and tomorrow, powered by AI, fueled by cultural context, trends and conversations, and think dynamically about the evolution of creative media, performance marketing, content creation, and communication planning.
  • Have a growth mindset and an eye to detect business opportunities for Media.Monks and for the clients, as well as the ability to build business cases and the recommended solutions.
  • Have a contagious passion for our business and the creative industry, an infectious drive for rigor, qualitative work delivery, and a great collaborative attitude.
The experience you have :
  • Minimum of 10 years of experience in strategy, from creative or in-house agencies, with a diverse and deep strategy background with a holistic approach, including: marketing and lifecycle strategy, brand, creative and comms strategy, content, channel planning and messaging. A great ability to connect the thinking between media strategy, performance, big idea and tactics and of course social is needed.
  • Strong and recent experience in the automotive industry and dynamics.
  • Proven track record of producing great strategy work in a creative marketing business, B2C and B2B.
  • In-depth knowledge of modern marketing, automotive environment, content ecosystems, tactics, trends, formats. Ability to develop tried-and-true and to drive innovative thinking and strategies - to lead thought-leadership on the evolution of creative content marketing.
  • Develop content and communications journeys and ecosystems.
  • Talent to clearly articulate your recommendations and content in excellent storytelling.
  • Develop strategic thinking and tactical thinking, depending on what's needed. You can go deep while always connecting to the big picture issue or opportunity.
  • Expertise on understanding audiences, their behavior online, IRL, as users and humans.
  • Developing learning plans, measuring performance and recommending KPIs, according to objectives, tactics, formats and creative content.
  • Analytic skills to interpret qualitative and quantitative research and media data, to inform learnings, insights and recommendations for opportunities or optimization.
  • Proficiency is industry research, trends and data tools, such as MRI, GWI and the key digital platforms.
  • Experience in strategic planning internally and with clients, from a quarterly to a yearly basis. Scoping LoE, approaches and timelines.
  • Strong communication skills, both verbal and written. Able to present information and ideas clearly and persuasively. The voice aligning with key partners in the making and execution of a plan.
  • Natural ability to thrive in fast-paced and fluid environments, with complex structure and numerous projects and stakeholders.
At Media.Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.

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About Media.Monks

Media.Monks is the purely digital, unitary operating brand of S4Capital plc that connects 7,600+ digital natives across one global team. We are united by a mission to shift industries forward and pave the path towards ambitious outcomes so our clients and our people can realize their full potential for growth. Joining Media.Monks means becoming part of a highly ambitious collective of some of the most gifted, focused, joyful talent from all over the world, with the goal to change the industry for good.

Our unified model combines solutions in media, data, social, platforms, studio, experience, brand and technology services to help our clients continuously reinvent themselves throughout increasingly rapid cycles of disruption. Our efforts to shape culture, build innovative technologies and unlock the future of growth have earned recognition from numerous esteemed panels: we maintain a constant presence on Adweek's Fastest Growing lists (2019-23), regular recognition at Cannes Lions, and continual inclusion in AdExchanger's Programmatic Power Players (2020-24). In addition, we've received the honor of being Adweek's first AI Agency of the year (2023), the title of Webby Production Company of the Year (2021-24), a record number of FWAs, and have earned a spot on Newsweek's Top 100 Global Most Loved Workplaces 2023. Together, these achievements solidify our experience in digital innovation, excellence in craft, and commitment to personal growth.

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents-and resonates with-the world around us.

While we continue to grow our teams, please be mindful of fraudulent job postings and recruiting activities that may use our company name and information. Please be mindful to protect your personal information, especially your national identification number, and bank account information during a recruiting process. While Media.Monks may reach out to potential candidates via LinkedIn, we will always ask applicants to apply through our website ( https://media.monks.com/careers ) and will never ask for payment or bank account information during the recruitment process.