PR Manager, Retail, CPG & Industries , AWS Communications

Since 2006, AWS has changed the way that companies acquire and use technology by providing a highly-scalable, secure, cost-effective, and flexible technology platform in the cloud. AWS is growing rapidly in the U.S. and around the world with customers ranging from startups to Fortune 500 corporations.AWS Communications is looking for an experienced, versatile PR professional to join its Customer & Industries Comms team. We are seeking an exceptional candidate who will drive high-impact, integrated media relations campaigns that showcase how customers and Amazon are innovating with AWS to create new value for their customers, employees, and overall operations. A core focus of this job will be publicizing the stories of how our retail and consumer packaged goods (CPG) customers rely on AWS to power their businesses with AI, analytics, and other cloud services. AWS supports many of the world’s leading retail and CPG companies, such as Niemen-Marcus, Coca-Cola, Lululemon, Nike, Petco and, of course, Amazon.com. As we sometimes say, “AWS was born from retail, and built for retailers.” Key job responsibilities- Creating and executing proactive, creative, and integrated PR campaigns that align with a pioneering technology business- Developing media strategies that align resources and create a cadence of press opportunities that elevate the AWS story with reporters- Managing complex, fast-moving, and unexpected communications challenges with high judgment and professionalism- Managing relationships with reporters and influencers across business, technology, and the industries- Developing stories with customers and partners about their journey to the cloud and use of AWS services, including AI/ML, data analytics, and industry-specific solutions.- Cultivating and maximizing relationships with customers, including business leaders, technologists, and PR teams- Crafting compelling story ideas, content, and messaging- Leading media programs for AWS-owned and industry/customer/partner events - Managing PR agenciesA day in the lifeYou will use your understanding of the intersection of technology and retail/consumer packaged goods to execute high-impact and creative PR plans. You will work across multiple teams, sometimes with competing stakeholders, to produce a steady cadence of coverage, influence conversations, press engagement, and awareness of cloud computing’s transformational impact across industries. In this role, you will have an opportunity to support creative programs that are worthy of a company that continues to pioneer the cloud.Basic qualifications- 7+ years of recent professional communications or public relations experience- Bachelor's degree in communications, public relations, or a related field- Experience working with high-level executives at large technology companies- Track record in communications or PR for high-profile enterprise software/systems companiesPreferred qualification - Outstanding attention to detail, understanding of technology, and ability to communicate complex topics effectively- Ability to thrive in a collaborative environment and willingness to roll up sleeves to get the job done- An entrepreneurial spirit, including ability to work independently and autonomously- Creativity and bias for action- Excellent written and oral communications skills- Strategic thinking, analytical and organizational skills, and excellence in tactical execution- Good judgement, a knack for diplomacy, experience with communications project management- Confidence to engage and build consensus with multiple stakeholder and functional leaders at various levelsAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $114,000/year in our lowest geographic market up to $188,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.