Crunchyroll
Senior Manager, Global Marketing Distribution
Crunchyroll, CULVER CITY, CA
About Crunchyroll
WE HELP EVERYONE BELONG. IT'S OUR PURPOSE.
Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it's powered by the anime content we all love.
Join our team, and help us shape the future of anime!
About the role
As the Senior Manager of Global Marketing Distribution, you will help oversee the distribution of marketing assets across multiple channels, third-party platforms, and sales streams including EST (Electronic Sell-Through), TVD (Television Distribution), and VOD (Video On Demand). Your strategic vision and operational expertise will ensure that our marketing content is delivered effectively and efficiently, maximizing reach and impact.
You will:
In the role of Senior Manager, Marketing Distribution you will report to the Senior Director, Marketing Production & Operations. We are considering applicants for the location of Culver City (LA).
About You
We get excited about candidates, like you, because...
Marketing Production & Operations is dedicated to scaling up Crunchyroll's domestic and international marketing presence, elevating the creative processes of the marketing teams, bringing creative visions to life, and being of service to the broader company to provide support and solutions to anyone in need. We are a horizontal support structure, servicing multiple verticals across the company. We embody the collaborative spirit of Crunchyroll and work closely with all of our internal and external teams. We strive for excellence in everything we do. We are lifelong learners, unafraid to make mistakes, and believe that action is always better than inaction. Our job is never done. As we build infrastructure, establish process, and define workflows, we constantly engage with our partners, seek feedback, look for the inefficiencies, create a plan to solve pain points, and implement strategy.
Why you will love working at Crunchyroll
In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:
#LifeAtCrunchyroll #LI-Hybrid
The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll's Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pay Transparency - Culver City, CA
$75,680-$94,600 USD
About our Values
We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value
Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.
We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
Questions about Crunchyroll's hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs
Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf
Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from [redacted] email account.
WE HELP EVERYONE BELONG. IT'S OUR PURPOSE.
Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it's powered by the anime content we all love.
Join our team, and help us shape the future of anime!
About the role
As the Senior Manager of Global Marketing Distribution, you will help oversee the distribution of marketing assets across multiple channels, third-party platforms, and sales streams including EST (Electronic Sell-Through), TVD (Television Distribution), and VOD (Video On Demand). Your strategic vision and operational expertise will ensure that our marketing content is delivered effectively and efficiently, maximizing reach and impact.
You will:
- Distribution of Marketing Assets:
- Oversee creation, localization, and distribution of marketing materials related to channel launches, third-party platforms, and EST/TVD/VOD sales
- Partner with Marketing Globalization, Creative Services, Production Design, and Campaign Management teams to ensure all deliverables are met
- Partner with our Theatrical Distribution, Marketing Globalization, Campaign Management, and Theatrical Marketing teams to determine a localization and distribution asset strategy for Marketing behind each film release.
- Coordinate with Campaign Management and Project Management teams to ensure Marketing initiatives are prioritized and executed.
- Title Metadata Standards:
- Develop and implement standardized practices for title metadata within the marketing operations framework.
- Collaborate with teams to ensure alignment with industry standards and business objectives.
- Title Registry Implementation:
- Establish and maintain a comprehensive title registry system across marketing operations.
- Ensure the accurate entry of title-related information, including details such as release dates, formats, and regional variations.
- Metadata Schema Management:
- Oversee the creation and management of metadata schemas for asset management pipelines, ensuring consistency and compatibility.
- Collaborate with technology and data teams to integrate metadata schemas into asset management systems.
- Product Ownership:
- In partnership with the Marketing Solutions team, lead the development, viability, build-out, and deployment of the Marketing MAM to ensure all partner and distribution needs are met
In the role of Senior Manager, Marketing Distribution you will report to the Senior Director, Marketing Production & Operations. We are considering applicants for the location of Culver City (LA).
About You
We get excited about candidates, like you, because...
- You have a Bachelor's degree in Marketing, Business Administration, or equivalent experience
- You have 10 years of experience in marketing operations, distribution, or a related field, with at least 3 years in a managerial role.
- You have experience managing distribution channels for digital content in a global marketplace.
- You are analytical and have experience with performance metrics, OKRs, and KPIs.
- You have excellent communication and interpersonal skills, with the ability to engage and influence partners at all levels.
- You excel as a leader with the ability to bring projects to successful completion.
- You are proficient in the use of digital marketing tools and platforms.
Marketing Production & Operations is dedicated to scaling up Crunchyroll's domestic and international marketing presence, elevating the creative processes of the marketing teams, bringing creative visions to life, and being of service to the broader company to provide support and solutions to anyone in need. We are a horizontal support structure, servicing multiple verticals across the company. We embody the collaborative spirit of Crunchyroll and work closely with all of our internal and external teams. We strive for excellence in everything we do. We are lifelong learners, unafraid to make mistakes, and believe that action is always better than inaction. Our job is never done. As we build infrastructure, establish process, and define workflows, we constantly engage with our partners, seek feedback, look for the inefficiencies, create a plan to solve pain points, and implement strategy.
Why you will love working at Crunchyroll
In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:
- Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
- Flexible time off policies allowing you to take the time you need to be your whole self.
- Generous medical, dental, vision, STD, LTD, and life insurance
- Health Saving Account HSA program
- Health care and dependent care FSA
- 401(k) plan, with employer match
- Employer paid commuter benefit
- Support program for new parents
- Pet insurance and some of our offices are pet friendly!
#LifeAtCrunchyroll #LI-Hybrid
The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll's Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pay Transparency - Culver City, CA
$75,680-$94,600 USD
About our Values
We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value
- Courage. We believe that when we overcome fear, we enable our best selves.
- Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
- Service. We serve our community with humility, enabling joy and belonging for others.
- Kaizen. We have a growth mindset committed to constant forward progress.
Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.
We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.
Questions about Crunchyroll's hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs
Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf
Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from [redacted] email account.