Digital Media Buyer
Technology Search Group, Inc., Lehi, UT, United States
About the job Digital Media Buyer
If you are analytical and possess the ability to make well-informed decisions, execute tasks efficiently, excel in interpersonal interactions, and maintain meticulous attention to detail, all while keeping a close watch on the bottom line then you may be the ideal candidate for the position of Digital Media Buyer. We are actively seeking an individual who possesses a deep understanding of marketing strategy, comprehensive analysis, campaign execution, and optimization.
Are you data-driven and determined to make a lasting impact? If you have a track record of enhancing Return on Ad Spend (ROAS) through digital channels, we want to hear from you!
Key Responsibilities:
- Develop innovative strategies and creative ideas to boost ROAS.
- Plan, implement, and optimize paid media campaigns across diverse platforms.
- Efficiently manage allocated budgets for each channel, ensuring optimal ROI and cost-effectiveness.
- Oversee the execution, monitoring, optimization, performance assessment, and daily reporting of digital campaigns and key metrics.
- Generate reports on campaign performance, offering insights and recommendations for enhancement.
- Proficiency in managing campaigns across various platforms, including but not limited to:
- Meta Ads
- Google Ads
- Taboola Ads
- TikTok Ads
- GDN Ads
- 1 or more years of experience in media buying for search arbitrage.
- 3+ years of experience in digital media, managing high-volume, national, and international campaigns on a performance basis.
- Analytics background