Growth Marketer Job at Short Story in San Francisco

About Us:

Short Story is an award winning, technology-powered retailer dedicated to petite women 5'4" and under. Our mission is to create a seamless shopping experience for millions of petite women so they can dress with effortless confidence. As a fast-growing startup, we're revolutionizing retail with a data-driven learning system that leverages customer feedback to create exceptional, tailored products. We've been recognized by top publications like Forbes, Fortune and are backed by top institutional investors who share our vision of building the world's next great consumer brand.

At Short Story, we celebrate petiteness, boldness, and modern womanhood. Our culture combines an insatiable hunger for data, an unwavering commitment to creating superior products, and a hustle startup mentality. We have a strong sense of urgency. Since 2019, we've cultivated a team of dedicated problem solvers and fashion enthusiasts. We're excited for you to join us on this exhilarating journey.

The Role:

We're looking for a savvy Digital Marketer with deep experiences in marketing for ecommerce and/or women's fashion. You're a Social Media Marketing/PR/Relationship Management guru. You're detail-oriented, organized, a hustler, thrive in a fast paced environment, and a team player. You're located in the Bay Area and available to come to the office periodically.

Your Responsibilities:

• Develop and manage influencer campaigns from start to finish

• Outreach and negotiate potential Talent for Brand Ambassador campaigns leveraged across multiple digital channels (Facebook, Instagram, TikTok, YouTube – both Organic and Paid Media)

• Utilize tools to research and identify new influencers and manage the pipeline in a scalable way

• Establish strong talent and agency contacts and relationships

• Build Influencer tracking parameters and reporting, track Influencer organic and paid performance, reporting daily results directly to the CEO

• Work with internal teams (Marketing, Styling, and Ops) to support Influencer campaigns

• Maintain monthly Influencer budget and forecast

• Conduct competitive research, relevant industry trends and platforms

Minimum Qualifications:

• Bachelor’s Degree required

• Minimum 4+ years of experience working in Digital Marketing, Social Media Management, Influencer Marketing, Talent Relations, PR, and/or Brand Marketing

• Minimum 2+ years of experience working at a startup in the DTC/CPG or consumer space

• Knowledge and understanding of social media platforms and best practices, KPIs, and emerging trends

• This is a in-person role! We feel most creative in a room together

Other Qualifications:

• Passion for influencer relations, social media, and in-house brand marketing

• Contract negotiation skills and strong relationship building skills

• Excellent communication skills and detail orientation

• Outstanding grasp of analytics and performance reporting

• Ability to work in a fast-paced environment, handling multiple projects/tasks, and a strong team member

• Strong project/time management skills

• Tech-savvy

• Creative and flexible

• Can-do attitude and is passionate about helping petite women build confidence through styling

Why You'll Love Working at Short Story:

• You'll get to work at an early stage start-up, to build the culture, and to have an outsized impact on our company and society

• You'll be a key part of the company with the ability to make high impact decisions

• You'll get the opportunity to try your hand at new things. We deeply believe in giving people opportunity to venture into new areas

• We are a successful, fast-growing startup solving problems that have not been solved before and reinventing fashion for an underserved segment

• We are a group of smart, passionate, hustlers with a wealth of diverse experiences

• We are motivated by unique challenges and opportunities

• We are our own customers; many of us on the team are petite women who love our products

• We are driven by the mission of helping petite women find their perfect fit so they can dress with total confidence

Compensation & Benefits:

• Medical, dental, and vision benefits

• 401k with company match

• Flexible PTO policy & paid holidays

• Catered lunch on Fridays and company events

• Employee discount on merchandise

• Opportunity to work at a Y-Combinator backed startup alongside a dedicated and experienced founding team

Short Story is committed to providing equal employment opportunity and a work environment free of discrimination and harassment for all employees and applicants. We work diligently to ensure equal opportunity for all applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, Veteran status, or other legally protected characteristics.

Compensation Range: $67K - $150K