Email Marketing Coordinator Job at Ideal Living in Los Angeles

Salary: $66k-75k/yr

Who we are: 

Ideal Living is a thriving, privately owned consumer goods company established in 1999 and located in Sherman Oaks, CA. With a dedicated team of over 80 employees, we foster a supportive, family-oriented atmosphere and offer a generous profit-sharing plan. Our hybrid work model combines three days in the office with two remote days. Committed to enhancing well-being for everyone, we are passionate, science-driven innovators focused on creating accessible technologies that promote healthy home environments and provide peace of mind. We are seeking a proactive team member who thrives in a dynamic, entrepreneurial setting and is eager to tackle challenges with creativity and determination.

What we're looking for:

Are you a detail-oriented professional with a knack for analytics? We are in search of a highly organized and detail-oriented Email Marketing Coordinator to become a valuable addition to our team. The ideal candidate will excel in managing multiple projects and brands simultaneously to assess and enhance email marketing quality and performance.

Key Responsibilities:

• Analyze email performance metrics, including open rate, click-through rate, and conversion, and provide comprehensive summaries to key stakeholders.
• Create comprehensive reports that include in-depth analysis of email performance, market trends, and customer insights to inform executive decision-making.
• Coordinate and execute direct-to-consumer (D2C) email campaigns for multiple brands.
• Help manage the daily operation of the email marketing channel, overseeing 70+ emails each month for our top two brands.
• Drive the planning, testing, and execution of automated workflows for smaller brands to deliver timely and high-quality content to customers and prospects.
• Collaborate closely with email agencies for production and deployment, streamlining the internal review process to meet all deadlines.
• Work with Director of Email Marketing to create inventory projections across multiple products and brands.
• Efficiently collect necessary information from Brand teams to ensure accurate and synchronized communications.

Additional Responsibilities:

• Coordinate with agency partners to ensure a smooth and accurate exchange of data that matches internal reporting.
• Streamline the Asana process to adapt to the daily changes for various brands.
• Proof and fact-check emails and assist in securing approvals.
• Coordinate creative assets, using Figma, Dropbox, and other programs.
• Monitor email deliverability; maintain clean and efficient email lists.
• Pull reports for multiple brands from our ecommerce and email platforms as needed.
• Consolidate results in easy-to-read visual presentations that can be shared with the company.

Requirements:

• BA/BS degree
• 2+ years of marketing or e-commerce experience, with D2C/direct response experience being a significant advantage.
• Strong analytical skills and highly proficient in Excel.
• Exceptional organizational and project management skills. Experience in Asana or similar project management software.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Strong intellectual curiosity and a desire to ask “Why?” and “How can we make this better?”
• Knowledge of email marketing platforms and design tools is preferred.
• Basic HTML skills to assist with quick code edits on emails or landing pages is a plus.