Social Media Manager Job at Tri-City Herald in Miami

Florida International University is a top public university that drives real talent and innovation in Miami and globally. Very high research (R1) activity and high social mobility come together at FIU to uplift and accelerate learner success in a global city by focusing in the areas of environment, health, innovation, and justice. Today, FIU has two campuses and multiple centers. FIU serves a diverse student body of more than 56,000 and 290,000 Panther alumni. U.S. News and World Report places dozens of FIU programs among the best in the nation, including international business at No. 2. Washington Monthly Magazine ranks FIU among the top 20 public universities contributing to the public good. Social Media Manager - 533831 Job Summary: The Social Media manager oversees and executes day-to-day social media responsibilities, including creating and posting content, monitoring, and responding to comments and interactions, and creating and implementing social media campaigns. Develops current and potential social media properties, spearheads new initiatives, and participates in campus-wide social media efforts. Responsibilities: Manages the content calendar and schedules content according to university priorities. Works with Social Media Director and leadership figures in creating campaigns. Provides reports on content performance on a regular basis. Shares findings to further optimize the larger social media strategy. Engages with audiences on social media platforms (e.g., responding to comments, answering questions, identifies potential issues etc.). Identifies conversations, comments or content which may put the university's reputation at risk. Reports such content to responsible parties for any awareness or action. Attends university events to provide social media coverage as necessary. Identifies opportunities and strategies for new social media profiles and initiatives. Assists in enforcing social media policy, procedures, and registration. May supervise lower-level staff. Creates or edits content with multimedia tools when necessary. Coordinates timely development and social media release of media relations owned content. Develops content briefs for content or multimedia teams with needs, goals, and delivery deadlines. Follows up to ensure timely delivery and publishing. Creates written, visual, and multimedia content targeted toward specific social media platforms and audiences. Provides guidance in social media best practices to faculty and staff. Assists in resolving issues with other FIU social media properties as necessary. Cultivates relationships with fellow university communicators to facilitate tasks and joint ventures. Monitors other university owned social media properties and advises when necessary. Stays up to date on the latest social media trends and state-of-the-art technology, such as new algorithms, features, and platforms. Interprets media/communication administrative rules and policies and recommends new and improved programs and/or technologies to effectively manage educational media/communication administration. Minimum Qualifications: Bachelor's degree in Journalism, Communications, Public Relations, Marketing or related field and three (3) years of experience working with social media in a communications, marketing, or public relations setting. Departmental Requirements: At least 3 years of social media and marketing experience. Ability to submit 3 - 4 URL's of managing campaigns from social media platforms. Desired Qualifications: 3 - 5 years experience in managing a marketing channel or product line. Job Category: Administrative Advertised Salary: $60,000 - $65,000 Work Schedule: Begin time: 8:30 AM End time: 5:00 PM Pre-Employment Requirements: Criminal Background Check Driver's License Check Other Information: Ability to work flexible hours as needed. Ability to work occasional evenings, weekends and at locations outside of the University. Travel to FIU Campus. For further information or to apply, please visit careers.fiu.edu and reference Job Opening ID # 533831 Pay Transparency Florida International University will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. FIU is a member of the State University System of Florida and an Equal Opportunity, Equal Access Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. #J-18808-Ljbffr