DTC Job is hiring: Paid Search Marketer in Selma

At DTCjob.com , we're not yet another job board; we're a private community directly connected with over 200 hot DTC e-commerce companies. We're fundamentally working to build in-house teams for these companies by connecting top-tier talent to the right opportunity As you apply on DTCjob.com , you fill out one simple, one-time application form. From there, our team takes over. We go through your application and, when we feel that you'll be a good fit, we hook you up directly with the company. You won't have to apply again or constantly dig through job postings; we handle everything to make sure your skills are aligned with the best opportunities. This might take from a few hours up to several weeks. While we do not hire directly on behalf of ourselves, we work with leading DTC brands and agencies to ensure you find a position offering growth, job security, and an engaging work environment Requirements Responsibilities: Manage and optimize PPC campaigns across Google Ads, Bing Ads, and other search platforms to meet performance goals (CPA, ROAS, conversion rates, etc.). Conduct thorough keyword research to identify high-opportunity keywords for paid search strategies. Develop and implement A/B testing strategies for ad copy, bidding strategies, and landing pages to improve conversion rates. Write compelling and persuasive ad copy to attract and engage target audiences. Collaborate with the design and marketing teams to ensure landing pages are optimized for conversions. Monitor, analyze, and report on campaign performance metrics, including CTR, CPC, CPA, and ROI. Stay up to date with industry trends, new ad formats, platform updates, and search engine algorithms to ensure ongoing optimization. Manage and allocate PPC budgets efficiently to maximize results while minimizing spend waste. Create detailed performance reports and present findings and recommendations to stakeholders. Qualifications: Proven experience managing PPC campaigns on Google Ads, Bing Ads, and other search platforms. Strong understanding of paid search strategies, including keyword research, bid management, and ad optimization. Proficiency in analyzing performance metrics and making data-driven decisions to improve campaigns. Experience in A/B testing for ads, bidding strategies, and landing pages to optimize conversion rates. Strong copywriting skills for crafting effective and engaging PPC ads. Ability to work with cross-functional teams to develop landing pages optimized for paid search conversions. Exceptional budget management skills and the ability to maximize the efficiency of ad spend. Familiarity with analytics tools such as Google Analytics and campaign management platforms. Preferred Qualifications: Experience in e-commerce or DTC industries. Certification in Google Ads or Bing Ads. Familiarity with additional digital marketing channels (SEO, display ads, retargeting). Benefits - Extensive Network of 200 DTC Brands: Exposure to state-of-the-art strategies, tactics, and processes in the DTC space by our extensive network. - Verified Companies: We verify each of our companies to ensure they are ready for a hire and can provide you with secure and legitimate opportunities. - Secure Payments: We verify all of the payment arrangements through us to be secure so you don't have to risk getting scammed. The average role we place is 30-40% higher in payments compared to those in the market. - Direct Talent Matching: We handpick the best opportunities according to your profile and directly connect you with companies, cutting down the lengthy process of hunting for a job. - Community & Networking: In placing, you will be part of a very exclusive community that will grant continued access to connections for limitless networking opportunities. - Retention Program: Once placed, we go the extra step in making sure you retain the job and have long-term relationships with our clients for further growth and more. Working with DTCjob.com will be more than just getting a job; it is like landing into an ecosystem that ensures your long-term success in the DTC world