Stratoscale
Product Marketing Manager
Stratoscale, Sunnyvale, California, United States, 94087
Stratoscale is looking for a Product Marketing Manager to join the Marketing team. This position will focus on core product marketing functions like messaging, positioning, enablement, content creation, delivery and demand generation for the enterprise product portfolio.
To be successful in this role, you will need to be comfortable with both technical and creative aspects of positioning technology and have an insight into how engineers think and evaluate software. Tell the story of our product in a compelling, authentic, and engaging way.
Responsibilities:
Define and develop appropriate content, collateral, and programs to grow awareness, educate the market and drive successful end-user engagements.
Develop positioning, content, and messaging that resonates with different customer personas and communicates the value of Stratoscale portfolio
Competitive analysis, messaging and tools to successfully handle objections in the sales process
Deliver engaging customer interactions with case studies, interactive events, technical assets and references that drive awareness and help accelerate sales
Evangelize Stratoscale products and customer adoption
Maintain a subset of competitive analysis for Stratoscale products
Some travel is required
Qualifications:
Bachelor’s degree in a technical field (e.g. CS, CSE, EE) or relevant work experience
5+ years of experience in product marketing or technical marketing of software products
Proven ability to craft engaging content, including blog posts, decks, videos, etc.
Strong business acumen and ability to distill input from many different perspectives to formulate a clear strategy and plan
Technical understanding of enterprise applications and infrastructure with the ability to translate technical requirements into business value proposition and benefits
Comfort working in a very cross-functional role, with a highly distributed team
Experience marketing to a technical audience: developers and architects
Excellent spoken and written communication skills
To be successful in this role, you will need to be comfortable with both technical and creative aspects of positioning technology and have an insight into how engineers think and evaluate software. Tell the story of our product in a compelling, authentic, and engaging way.
Responsibilities:
Define and develop appropriate content, collateral, and programs to grow awareness, educate the market and drive successful end-user engagements.
Develop positioning, content, and messaging that resonates with different customer personas and communicates the value of Stratoscale portfolio
Competitive analysis, messaging and tools to successfully handle objections in the sales process
Deliver engaging customer interactions with case studies, interactive events, technical assets and references that drive awareness and help accelerate sales
Evangelize Stratoscale products and customer adoption
Maintain a subset of competitive analysis for Stratoscale products
Some travel is required
Qualifications:
Bachelor’s degree in a technical field (e.g. CS, CSE, EE) or relevant work experience
5+ years of experience in product marketing or technical marketing of software products
Proven ability to craft engaging content, including blog posts, decks, videos, etc.
Strong business acumen and ability to distill input from many different perspectives to formulate a clear strategy and plan
Technical understanding of enterprise applications and infrastructure with the ability to translate technical requirements into business value proposition and benefits
Comfort working in a very cross-functional role, with a highly distributed team
Experience marketing to a technical audience: developers and architects
Excellent spoken and written communication skills