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Lux Holdings

Marketing and Sales Coordinator

Lux Holdings, Boynton Beach, Florida, United States, 33435


LUXHAIR

is a South Florida based Ladies Fashion Hair Company featuring celebrity-branded high-fashion hair extensions, wigs, and hair accessories by Sherri Shepherd, Tabatha Coffey and Daisy Fuentes. Product distribution in Salons, Chain Salons, Over-the-Counter Beauty Supply, Salon Distributors, Department Stores, Websites and Direct Response TV.

Primary responsibilities

• Create, deliver, edit, and optimize marketing materials. • Ensure that messages are supportive of and consistent with marketing strategies. • Help supervise social media outreach. • Coordinate and deliver email campaigns. • Mass-mail materials. • Create brochures and sell sheets. • Provide support to marketing department. • Coordinate flow of information and communication and disseminate it according to plan/strategy. • Source marketing vendors based on budget. • Develop marketing communications campaigns. Create thought leadership materials. • Create and deliver case studies, white papers, executive bios, corporate newsletter content, and speaking proposals. • Identify, develop and execute communications strategy for key media contacts and customer references. • Research media coverage and industry trends. • Develop fresh story ideas. • Conduct extensive media outreach. • Manage video content. • Manage storage of all marketing images. • Send out customer requested images and collateral. • Create templates for sales department to use for selling. • Create and distribute customer surveys.

Skills & Requirements

Technical Skills

• Microsoft Office, Photoshop, Illustrator, InDesign, iLife Suite, Word Press, Final Cut Pro, Digital Photograph.

Full Benefit package including 401(k)