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Vanguard General Contracting Llc

Marketing Coordinator

Vanguard General Contracting Llc, Edgewater, Maryland, United States, 21037


Benefits/Perks

Competitive Compensation

Paid Time Off

Career Growth Opportunities

Job Summary

We are seeking a skilled Marketing Coordinator to join our team. In this role, you will support the department’s marketing efforts, ensuring they are implemented successfully and in a timely manner. Your responsibilities will include conducting targeted market research, tracing online activities, researching and analyzing competitors, and creating marketing campaigns. The ideal candidate has excellent communication skills and a passion for creating successful advertising strategies.

Responsibilities

Research the purchasing habits and behaviors of our target market

Create and implement marketing campaigns

Track and report on online marketing activities

Identify, research, and report on competitors

Collect and analyze sales data, prepare reports, and present to management

Qualifications

Bachelor’s degree in marketing or a related field is preferred

Previous experience as a Marketing Coordinator or similar position

Understanding of digital marketing tools and research methods

Knowledge of search engine optimization techniques

Skilled in Microsoft Office, Google AdWords, and web analytics

Familiarity with Content Management Software