Senior Product Marketing Manager, AWS Data

Senior Product Marketing Manager - AWS Data Foundations

The AWS Data Foundations product marketing team is hiring a senior product marketing manager to develop crisp, highly differentiated, and compelling positioning and messaging for AWS and its data services. We tell AWS’s most important and interesting stories to educate customers about what is possible when you build on AWS.

As a Senior Product Marketing Manager for AWS Data Foundations, you will have the opportunity to define and drive the marketing strategy for one of the rapidly growing data businesses including storage, analytics, data lake, and data warehouse services. You will be creating compelling content to help customers understand the use cases and value propositions and building the right marketing programs to drive customer engagement and service adoption. You will also work with the product teams to shape the product vision and prioritize features.

Minimum Qualifications:

• 7+ years of professional non-internship marketing experience
• Experience building, executing and scaling cross-functional marketing programs
• Experience leading go-to-market for consumer software or hardware product launches
• Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals
• Data storage or analytics product marketing experience
• Bachelor's degree
• Experience with customer segmentation, profiling, and targeting
• Experience communicating results to stakeholders
• Experience in marketing or marketing research
• Experience using data and metrics to measure impact and determine improvements

Key Job Responsibilities:

• Own messaging and position of key AWS Data services from storage, analytics, data processing, data warehouse.
• Collaborate with AWS product and engineering teams to distill key functionality and benefits of major launches into product marketing messages.
• Engage with AWS field and digital marketing teams to identify and integrate joint messaging and content into lead generation, customer engagement, and product adoption focused marketing programs.
• Craft and develop compelling audience and initiative specific messages and tools (product videos, collateral specific to different audiences or campaigns, demos, presentations, how to guides, etc.).
• Work with sales to ready our general and specialized sales teams on our joint value propositions and messaging.
• Test and refine new marketing approaches and channels to reach and engage key audiences.

About AWS:

Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—are using AWS to lower costs, become more agile, and innovate faster.

Inclusive Team Culture:

Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.