Marketing Director

Marketing DirectorHackensack, NJ$100,000 - $200,000As the Marketing Director, you will play a pivotal role in shaping and executing clients marketing strategy. You will oversee a talented team responsible for social media, copywriting, and strategy. Your ability to lead, inspire, and collaborate will be essential in driving the agency's growth and success.Responsibilities:Develop and execute marketing strategies: Collaborate closely with clients to understand their unique needs and goals. Create and implement comprehensive marketing strategies that address their specific objectives and drive measurable results.Lead and manage marketing team: Oversee the performance of the social media, copywriting, and strategy teams, providing guidance, mentorship, and support. Foster a collaborative and creative work environment that encourages innovation and excellence.Social media management: Develop and execute effective social media campaigns across various platforms to increase brand awareness, engagement, and lead generation for clients.Copywriting oversight: Ensure high-quality copywriting for all marketing materials, including website content, advertising, and social media posts. Collaborate with copywriters to develop compelling and persuasive messaging that resonates with target audiences.Strategy development: Work with clients and internal teams to develop innovative marketing strategies that align with their brand identity and business objectives. Conduct market research and analysis to identify opportunities and challenges.Client relationship management: Build and maintain strong relationships with clients, acting as a trusted advisor and providing exceptional service. Proactively address client needs and exceed their expectations.Performance measurement and analysis: Track and analyze marketing campaign performance to measure ROI and identify areas for improvement. Provide regular reports and insights to clients.Stay up-to-date with industry trends: Keep abreast of the latest marketing trends and technologies to ensure our agency remains competitive and delivers cutting-edge solutions to clients.Qualifications:5+ years of experience in marketing management, preferably in a creative agency settingProven track record of developing and executing successful marketing campaigns for clientsStrong leadership and management skillsExcellent communication and interpersonal skillsProficiency in social media platforms and marketing analytics toolsCreative and strategic thinking abilitiesStrong understanding of branding and messagingAbility to work effectively under pressure and meet deadlines