Senior Manager Product Marketing

As a part of the financial services team, this contractor's main responsibilities will be to craft messaging, amplify the message, and continue engagements through events to help create a story of how new software will help their banking clients.

Develop enablement materials and facilitate enablement sessions

Create and revise materials for new products and solutions (e. g., solution playbooks)

Supply marketing materials for training sessions

Organize internal and external events

Draft session content and design presentations

Collaborate with subject matter experts and stakeholders on content creation

Assist with logistics and speaker communications

Monitor KPIs and summarize performance, providing pre- and post-event updates to stakeholders

Support major marketing campaigns

Partner with subject matter experts to enhance our message and generate leads

Manage stakeholder communications, updates, and incorporate feedback

Internal operations

Maintain content repositories and update team trackers

Track and coordinate budget line item requirements

Provide metrics for senior leadership and stakeholders

Collaborate with cross-functional teams

Work with demand generation, field marketing, product strategy, and industry advisors

Ensure stakeholder alignment to support project execution

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Experience working with clients within the banking industry
5-8 years of experience in product marketing management (specifically software as a service / SaaS)

Experience with financial services customers or at a large enterprise company (Google, Meta, etc.)

Involvement in product launching, go-to-market strategy, content session marketing
B2B experience

Strong writing and story-telling skills

Ability to go with the flow/change, dynamic, flexible