Director, Partner Marketing
Equifax, ST Louis, MO, United States
Equifax is where you can power your possible. If you want to achieve your true potential, chart new paths, develop new skills, collaborate with bright minds, and make a meaningful impact, we want to hear from you.
The Director of Partner Marketing is responsible for driving the success of our channel partner program through Government and Public Sector. This individual will work closely with existing and new partners to develop and execute strategic marketing programs that generate demand, accelerate revenue growth, and strengthen our brand presence. The ideal candidate is a dynamic, results-oriented marketer with a proven track record in building successful partner marketing programs and relationships. This high-impact role offers the opportunity to shape the future of our partner marketing program and contribute to the overall success of the company.
What you'll do:
- Develop and execute comprehensive marketing plans in collaboration with channel partners and aligned with business objectives
- Build partner relationships with key stakeholders, fostering trust, collaboration, and a shared commitment to achieving business goals
- Design and implement partner marketing programs including co-branded campaigns, demand generation initiatives, events, and digital marketing activities
- Develop and deliver enablement programs to equip partners with the knowledge and tools they need to effectively promote our products and services
- Develop and manage partner experiences in Partner Relationship Management software
- Establish KPIs to track the effectiveness of partner marketing programs and make data-driven decisions to optimize results.
- BA/BS degree or equivalent work experience, MBA preferred
- 5+ years of related marketing experience
- Experience driving revenue growth and market share through partner/channel marketing programs
- Demonstrated ability to execute cross-functional projects in a matrixed organization and a regulated industry
- Excellent written and verbal communication skills with the ability to clearly articulate ideas and influence others
- Demonstrated ability in program management and process improvement to deliver business value
#LI-JD1
#LI-Hybrid
We offer comprehensive compensation and healthcare packages, 401k matching, paid time off, and organizational growth potential through our online learning platform with guided career tracks.
Are you ready to power your possible? Apply today, and get started on a path toward an exciting new career at Equifax, where you can make a difference!
Primary Location:
USA-St. Louis-Clayton
Function:
Function - Marketing
Schedule:
Full time