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Angela Scribe

Marketing Strategist

Angela Scribe, Atlanta, Georgia, United States, 30349


Job Title:

Marketing Strategist Location:

Atlanta, GA Department:

Marketing

Job Overview:

We are seeking an innovative and results-driven

Marketing Strategist

to lead the development and execution of comprehensive marketing strategies that align with our business objectives. The ideal candidate will have a strong understanding of market trends, consumer behavior, and digital marketing tactics, with a proven track record in driving brand awareness, engagement, and revenue growth. Key Responsibilities: Strategic Planning:

Develop and implement data-driven marketing strategies to achieve company goals, including brand positioning, customer acquisition, and retention. Market Research & Analysis:

Conduct market research, analyze industry trends, and evaluate competitive landscapes to identify opportunities for growth. Campaign Management:

Lead multi-channel marketing campaigns across digital and traditional platforms, ensuring consistent messaging and brand alignment. Performance Monitoring:

Track and analyze campaign performance metrics, making data-driven recommendations for optimization and improvement. Customer Insights:

Utilize customer feedback and data analytics to refine marketing strategies and improve the overall customer experience. Budget Management:

Oversee marketing budgets, ensuring effective allocation of resources for maximum ROI. Collaboration:

Work closely with sales, product, and creative teams to align marketing efforts with business objectives and drive integrated marketing initiatives. Qualifications: Strong analytical skills and the ability to interpret complex data. Excellent understanding of digital marketing channels (SEO, PPC, social media, email marketing). Exceptional written and verbal communication skills. Creative thinking and problem-solving abilities. Proficiency in marketing analytics tools (Google Analytics, SEMrush, HubSpot, etc.). Experience with project management and marketing automation software.