Senior Marketing Data Analyst (Google Analytics)

At Jamf, we believe in an open, flexible culture based on respect and trust. Our track record and thriving work environment all stem from the freedom we grant ourselves to get the job done right.We unite around common goals while respecting personal approaches, believing that fulfilled individuals create a thriving, vibrant workplace. We take pride in helping tens of thousands of customers around the globe succeed with Apple. Jamf offers remote, in-office, and hybrid roles. Work-life balance remains our priority while feeling connected is important to maintain our strong culture, achieve our goals, and thrive as #OneJamf. What you'll do at Jamf: The Senior Marketing Data Analyst position is responsible for measuring and analyzing key performance metrics and creating tools to communicate insights to cross-functional teams. This role will focus on identifying and prioritizing high-impact business opportunities, enabling data-driven decisions to meet marketing objectives, and adapting tactics swiftly. You'll bring strong narrative and visualization skills, a collaborative approach to building relationships across departments, and a self-starting attitude to drive data discipline and shared success within the team. What you can expect to do in this role: Design, build, and maintain advanced analytics dashboards and reports in Domo to track and evaluate marketing performance with a focus on key metrics. Leverage expertise in Google Analytics to monitor website performance, user engagement, and conversion rates; analyze traffic patterns; and provide actionable insights to improve campaigns. Set up and configure Google Tag Manager (GTM) to implement tags and tracking for new features, campaigns, and user interactions. Partner with the marketing team to analyze campaign impact and provide recommendations to optimize ad spend, targeting, and content strategy. Conduct in-depth analysis of lead generation trends, customer segmentation, and sales pipeline efficiency to inform campaign and product positioning. Use data forecasting and predictive modeling to support strategic planning and budget allocation for marketing initiatives. Collaborate with engineering and data teams to maintain data integrity, manage pipelines, and troubleshoot discrepancies. Gather and understand business requirements by meeting with marketing, sales, operations, and other stakeholders. Mentor stakeholders and analysts to develop in-house analytics capabilities. Recommend and shape the analytics technology stack to enhance insights into performance. What we are looking for: Minimum of 5 years of experience with analytics and business intelligence tools for data analysis and reporting (e.g. Domo or Tableau) (Required). Expertise in Google Analytics and Google Tag Manager, with experience setting up, configuring, and troubleshooting tracking and tagging (Required). Experience as a Data Analyst in a SaaS or technology-driven environment, with strong focus on marketing analytics (Preferred). Experience with SQL and data warehouse solutions such as Snowflake (Preferred). Familiarity with CRM, marketing automation, web analytics, and digital advertising tools. Proven track record of leading complex projects to completion and achieving business objectives. Self-starter with strong organizational and analytical skills. #LI-Remote EDUCATION & CERTIFICATIONS 4 Year / Bachelor's Degree in Data Science, Computer Science, Statistics, Mathematics, or a related field (Required). Master's degree in relevant field of study(Preferred). A combination of relevant experience and education may be considered. Why Jamf? We constantly push the boundaries of technology, our developers support new innovations and OS releases the moment they are made available by Apple. Several Jamf engineers are named in patents and with team names like CatDog, ThunderSnow and Dalek you can expect to have some fun while building cutting-edge software. You will have the opportunity to work with a small and empowered team where the culture is based on trust, ownership, and respect. We offer a clear career path that enables you to grow under supportive leadership and management Visit our Jamf Engineering blog to learn more about the innovative projects our team is working on and what we learn from each challenge we solve. A blog written by engineers, for engineers atmedium.com/jamf-engineering What is a Jamf? You go above and beyond for others, are willing to help, and support the team around you. You value and learn from different perspectives. You are curious and resourceful, a problem-solver, self-driven and constantly improving. You are excited to try new things, explore new ideas, and seek new opportunities. You care about inclusion and diversity, social responsibility, and are someone who just wants to do the right thing. What does Jamf do? Jamf extends the legendary Apple experience people enjoy in their personal lives to the workplace. We believe the experience of using a device at work or school should feel the same, and be as secure as, using a personal device. With Jamf, IT and security teams are able to confidently manage and protect Mac, iPad, iPhone and Apple TV devices, easing the burden of updating, deploying and securing the data used by their end-users. Jamf's purpose is to simplify work by helping organizations manage and secure an Apple experience that end-users love and organizations trust. We are free-thinkers, can-doers and problem crushers with a passion for helping customers empower their workforce to focus on their jobs, not the hassles of managing technology - freeing nurses to care, teachers to teach and businesses to thrive. We have over 2,500 employees worldwide who are encouraged to bring their whole selves to work each and every day. Get social with us and follow the conversation at #OneJamf Jamf is committed to creating an inclusive & supportive work environment for all candidates and employees. Candidates with disabilities or religious beliefs are encouraged to reach out if they need additional support or alternative options to our recruiting processes to accommodate their disability or religious belief. If you need an accommodation, please contact your Recruiter or Recruiting Coordinator directly. Requests for accommodation will be handled confidentially by Recruiting and will not be shared with the hiring manager. Jamf is an equal opportunity employer and does not discriminate against individuals who request reasonable accommodation for disability or religious beliefs. To request accommodations please email us at recruiting@jamf.com Jamf is an equal opportunity employer and does not discriminate with regard to race, color, national origin, age, religion, disability, gender, gender identity or expression, sexual orientation, pregnancy, genetic information, familial status, marital status, military status, or any other characteristics protected by federal, state, and local applicable fair employment practices laws.