Critical Mass
Associate Media Director, Local OOH & Print
Critical Mass, Toronto, Ohio, United States, 43964
You will:
Work with OOH/Print Director, account leads, planning leads, and marketing science counterparts to establish attainable media objectives for local campaigns
Ensure delivery against key milestones, build and manage timelines for local buys, negotiation, live dates, and reporting
Train and assist in the development of AMP, Planner, Sr Planner and Supervisor media skills and growth
Manage AMP, Planner, Sr Planner, and Supervisor work output and volume
Work as the planning team contact for day-to-day questions and developing appropriate courses of action
Explore inventory options and innovative alternatives and develop media solutions, demonstrating strategic thinking, creativity, and solid decision-making
Oversee partner relationships and buy delivery, ensuring strong level of accuracy
Accurately manage investments and SOX compliant purchase authorization process
Compile and interpret media research for use in media plan development
Present media plans and recommendations internally and to clients
Maintain responsive working relationships with internal media planners, account/PM teams, creative teams, and other media contacts
Stay apprised of new opportunities by meeting with media/vendor representatives on an ongoing basis; Formulate POVs
Maintain knowledge of current media industry issues and trends
Help in the development of competitive analysis in order to gain knowledge of the competitive marketplace
You have: Bachelor's degree, preferably with a concentration in advertising, marketing, communications or related field 8+ years of media activation and buying experience inclusive of OOH, digital/programmatic OOH, events/sponsorships, and print Expertise in negotiating and buying local OOH and print media, and maintaining strong relationships in the space At least three years management experience required Proven analytical, strategic thinking, and communication skills Proven media buying and negotiation skills Clear understanding of the media p lanning, buying, and reporting process Expertise planning and buying OOH, dOOH, pOOH, newspaper, magazine, and local publications Digital extension and event/sponsorship experience is a plus Ability to work independently or as part of a team Proficient in proprietary analytics and syndicated research tools
The Talent Team at Critical Mass is focused on ensuring we provide the best training, mentorship, and employee
experience
possible! CM new hires & employees are the future of our organization, and we
wan
t to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 4 days per week. The ask stems from our
wan
t to: Strengthen opportunity for continuous learning Improve collaboration and team relationships Increase employee engagement
We understand that not everyone may feel comfortable with this expectation, so we ask that you p
lease
let us know immediately if there are any concerns so we can help navigate accordingly. Critical Mass is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual
orientation
, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, We are committed to fostering diversity,
equity
, and inclusion within our pool of candi
date
s, with a target of achieving at least 50% representation from underrepresented communities. The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs
We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you.
We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, p
lease
review your local government consumer protections guidance and reach out to them directly.
You have: Bachelor's degree, preferably with a concentration in advertising, marketing, communications or related field 8+ years of media activation and buying experience inclusive of OOH, digital/programmatic OOH, events/sponsorships, and print Expertise in negotiating and buying local OOH and print media, and maintaining strong relationships in the space At least three years management experience required Proven analytical, strategic thinking, and communication skills Proven media buying and negotiation skills Clear understanding of the media p lanning, buying, and reporting process Expertise planning and buying OOH, dOOH, pOOH, newspaper, magazine, and local publications Digital extension and event/sponsorship experience is a plus Ability to work independently or as part of a team Proficient in proprietary analytics and syndicated research tools
The Talent Team at Critical Mass is focused on ensuring we provide the best training, mentorship, and employee
experience
possible! CM new hires & employees are the future of our organization, and we
wan
t to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 4 days per week. The ask stems from our
wan
t to: Strengthen opportunity for continuous learning Improve collaboration and team relationships Increase employee engagement
We understand that not everyone may feel comfortable with this expectation, so we ask that you p
lease
let us know immediately if there are any concerns so we can help navigate accordingly. Critical Mass is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We do not tolerate discrimination on the basis of race, national origin, gender, gender identity, sexual
orientation
, protected veteran status, disability, age, or other legally protected status. If you are an individual with disabilities who would like to request an accommodation, We are committed to fostering diversity,
equity
, and inclusion within our pool of candi
date
s, with a target of achieving at least 50% representation from underrepresented communities. The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs
We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you.
We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, p
lease
review your local government consumer protections guidance and reach out to them directly.