Reach Home Loans
Reach Home Loans | Marketing & Creative Manager
Reach Home Loans, Boca Raton, Florida, United States,
**This is a hands on position, if you’re not comfortable performing the key responsibilities directly, please do not apply**
Our South Florida mortgage company is looking for a phenomenal communicator who loves to serve people, is detail-oriented, organized, reliable, and hard-working to be our newest team member.
This person must have sky-high integrity, an optimistic attitude, an enjoyable personality and absolutely love to serve our clients. We're looking for someone who is hunting for a career with an energetic, innovative, high-producing local mortgage team. We only want someone who is genuinely a people-person and is a team-player. We work hard, helping a lot of people, but we have a lot of fun doing it.
Key Responsibilities Content Strategy & Calendar Management:
Oversee the content creation and editorial calendar for the company co-founder, ensuring alignment with business objectives and brand voice. Ad Campaign Management:
Strategize, run, and optimize paid advertising campaigns on Meta (Facebook/Instagram) and Google platforms to generate leads and increase ROI. Social Media Management:
Lead the creation, scheduling, and monitoring of content across the company’s social media channels to boost engagement and brand awareness. Event Marketing:
Collaborate with the team to develop marketing strategies, creatives, and prospecting campaigns to drive attendance and engagement for events. Agent-Focused Marketing:
Create and execute marketing initiatives tailored to support real estate agents, fostering strong partnerships and mutual success. Loan Officer Marketing Support:
Develop onboarding materials, training, and ongoing marketing support for Loan Officers to enhance their client engagement and lead generation. Audience Targeting & Funnel Creation:
Design and manage lead magnets, funnels, and projects targeting Loan Officers and real estate agents to nurture and convert prospects. Realtor Onboarding for Listingcredit.com:
Lead the marketing efforts for onboarding realtors onto the listingcredit.com platform, ensuring seamless adoption and engagement. Website Development & Optimization:
Oversee website updates, improvements, and performance optimization to ensure a user-friendly, conversion-focused experience. Key Skills & Qualifications Marketing Expertise:
Deep understanding of digital marketing, social media strategy, and content creation. Ad Platform Proficiency:
Experience in running and optimizing ads on Meta and Google Ads platforms. Content Management:
Strong ability to plan and execute editorial calendars and collaborate with creatives to produce engaging content. Event Marketing:
Proven ability to design marketing campaigns for events, including prospect generation and attendee engagement. Project Management:
Exceptional organizational skills to manage multiple campaigns, team communications, and marketing deliverables simultaneously. Communication Skills:
Excellent verbal and written communication to effectively coordinate across teams and engage external stakeholders. Technical Skills: Familiarity with marketing tools like Canva, Adobe Suite, or similar design software. CRM and email marketing platforms (e.g., HubSpot, Mailchimp). Knowledge of website management tools such as WordPress or Squarespace. Analytical Skills:
Ability to analyze campaign performance and optimize strategies for better outcomes. Creativity & Innovation:
Talent for crafting compelling campaigns and engaging audiences in new, creative ways. Team Leadership:
Experience in leading marketing teams or cross-functional collaboration. Real Estate Knowledge:
Familiarity with the real estate and mortgage industry is a strong advantage. Preferred Qualifications Bachelor’s degree in Marketing, Business Administration, or a related field. 5+ years of experience in marketing, with a focus on digital and content marketing. Strong portfolio showcasing successful campaigns and marketing projects. Experience in onboarding and training teams on marketing processes and tools.
Our South Florida mortgage company is looking for a phenomenal communicator who loves to serve people, is detail-oriented, organized, reliable, and hard-working to be our newest team member.
This person must have sky-high integrity, an optimistic attitude, an enjoyable personality and absolutely love to serve our clients. We're looking for someone who is hunting for a career with an energetic, innovative, high-producing local mortgage team. We only want someone who is genuinely a people-person and is a team-player. We work hard, helping a lot of people, but we have a lot of fun doing it.
Key Responsibilities Content Strategy & Calendar Management:
Oversee the content creation and editorial calendar for the company co-founder, ensuring alignment with business objectives and brand voice. Ad Campaign Management:
Strategize, run, and optimize paid advertising campaigns on Meta (Facebook/Instagram) and Google platforms to generate leads and increase ROI. Social Media Management:
Lead the creation, scheduling, and monitoring of content across the company’s social media channels to boost engagement and brand awareness. Event Marketing:
Collaborate with the team to develop marketing strategies, creatives, and prospecting campaigns to drive attendance and engagement for events. Agent-Focused Marketing:
Create and execute marketing initiatives tailored to support real estate agents, fostering strong partnerships and mutual success. Loan Officer Marketing Support:
Develop onboarding materials, training, and ongoing marketing support for Loan Officers to enhance their client engagement and lead generation. Audience Targeting & Funnel Creation:
Design and manage lead magnets, funnels, and projects targeting Loan Officers and real estate agents to nurture and convert prospects. Realtor Onboarding for Listingcredit.com:
Lead the marketing efforts for onboarding realtors onto the listingcredit.com platform, ensuring seamless adoption and engagement. Website Development & Optimization:
Oversee website updates, improvements, and performance optimization to ensure a user-friendly, conversion-focused experience. Key Skills & Qualifications Marketing Expertise:
Deep understanding of digital marketing, social media strategy, and content creation. Ad Platform Proficiency:
Experience in running and optimizing ads on Meta and Google Ads platforms. Content Management:
Strong ability to plan and execute editorial calendars and collaborate with creatives to produce engaging content. Event Marketing:
Proven ability to design marketing campaigns for events, including prospect generation and attendee engagement. Project Management:
Exceptional organizational skills to manage multiple campaigns, team communications, and marketing deliverables simultaneously. Communication Skills:
Excellent verbal and written communication to effectively coordinate across teams and engage external stakeholders. Technical Skills: Familiarity with marketing tools like Canva, Adobe Suite, or similar design software. CRM and email marketing platforms (e.g., HubSpot, Mailchimp). Knowledge of website management tools such as WordPress or Squarespace. Analytical Skills:
Ability to analyze campaign performance and optimize strategies for better outcomes. Creativity & Innovation:
Talent for crafting compelling campaigns and engaging audiences in new, creative ways. Team Leadership:
Experience in leading marketing teams or cross-functional collaboration. Real Estate Knowledge:
Familiarity with the real estate and mortgage industry is a strong advantage. Preferred Qualifications Bachelor’s degree in Marketing, Business Administration, or a related field. 5+ years of experience in marketing, with a focus on digital and content marketing. Strong portfolio showcasing successful campaigns and marketing projects. Experience in onboarding and training teams on marketing processes and tools.