Director of Marketing and Recruitment for Academic Programs

Located in a historic neighborhood in the nation's capital, Georgetown offers rigorous academic programs, a global perspective, exciting ways to take advantage of Washington, D.C., and a commitment to social justice. Our community is a tight knit group of remarkable individuals interested in intellectual inquiry and making a difference in the world. Requirements Georgetown’s Earth Commons Institute (http://earthcommons.georgetown.edu/) is a hub for environmental and sustainability innovation, research and education to accelerate action on the most pressing issues of our earth. Assembling a team of interdisciplinary experts, researchers, leaders and students, the Earth Commons is transforming the university into a living laboratory to develop scalable solutions for a greener, more sustainable world. The Director of Marketing and Recruitment will oversee and lead all activities related to the strategy, recruitment and marketing of the Earth Commons’ undergraduate and graduate programs in Environment and Sustainability. They will develop a robust brand identity and execute new tactics that identify target prospective student audiences (with a special emphasis on the new undergraduate degree), drive external awareness, and cultivate a pool of prospects for these degrees. Additional duties include, but are not limited to: Oversee the marketing activities and marketing personnel of the Earth Commons graduate programs to ensure that messaging, branding, and tactics are strategic and consistent. Working closely with relevant campus partners, develop and implement marketing campaigns and marketing collateral. Manage recruitment events and develop and approve digital content. Leverage faculty expertise, owned media channels, and on-campus activities/events in partnership with communications staff. Work Interactions This position will work closely with senior-level partners from across the University - the Admissions office; joint program partners (the College of Arts & Sciences, McDonough School of Business, and the School of Foreign Service, MarTech, and the Earth Commons communications. This role will represent the Earth Commons to internal and external constituents including prospective and matriculated students, faculty, and staff. They will work with industry partners and alumni to build new recruitment opportunities and program offerings. Requirements and Qualifications Bachelor's degree in Marketing, Communications, Business, or a related field; or experience in marketing, advertising, recruitment, or admissions, preferably in higher education 6+ years of experience in marketing and recruitment role, preferably in a higher education context Exceptional organizational, communication, and interpersonal skills Ability to manage multiple projects and deadlines Proficiency in CRM systems and marketing automation tools— Slate experience preferred Passion for environment and sustainability work Strong writing and editing skills, with experience developing marketing collateral Supervisory experience is preferred Experience managing marketing contracts and agencies preferred Working Conditions Ability to travel domestically and internationally for recruitment events. Flexible work hours, including occasional evenings and weekends, to accommodate recruitment events and deadlines Work Mode Designation This position has been designated as Hybrid. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position’s mode of work designation. Complete details about Georgetown University’s mode of work designations for staff positions can be found on the Department of Human Resources website: https://hr.georgetown.edu/mode-of-work-designation. Pay Range: The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is: $54,616.00 - $100,493.33 Compensation is determined by a number of factors including, but not limited to, the candidate’s individual qualifications, experience, education, skills, and certifications, as well as the University’s business needs and external factors. Current Georgetown Employees: If you currently work at Georgetown University, please exit this website and login to GMS ( gms.georgetown.edu ) using your Net ID and password. Then select the Career worklet on your GMS Home dashboard to view Jobs at Georgetown. Submission Guidelines: Please note that in order to be considered an applicant for any position at Georgetown University you must submit a resume for each position of interest for which you believe you are qualified. Documents are not kept on file for future positions. Need Assistance: If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click here (http://ideaa.georgetown.edu/ada) for more information, or contact the Office of Institutional Diversity, Equity, and Affirmative Action (IDEAA) at 202-687-4798 or ideaa@georgetown.edu. Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website (https://georgetownworks.georgetown.edu/) . EEO Statement: Georgetown University is an Equal Opportunity/Affirmative Action Employer (https://policymanual.hr.georgetown.edu/https%3A//policymanual.gudrupal.georgetown.edu/201-Equal-Employment-Opportunity-Affirmative-Action) fully dedicated to achieving a diverse faculty and staff. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, color, religion, national origin, age, sex (including pregnancy, gender identity and expression, and sexual orientation) , disability status, protected veteran status, or any other characteristic protected by law (http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf) . Benefits: Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website (https://benefits.georgetown.edu/staff/enrolling/) .