Content Marketing Lead
Ørsted, Washington, DC, United States
Join us in this role where you’ll work closely with subject matter experts across the business to write high-quality and informative content that reflects the Ørsted brand’s tone of voice and style.
Welcome to Corporate Affairs
You’ll be part of Branding, Marketing & Sustainability where you, together with your colleagues, will work closely to produce brand content that engages our target audiences, boosts brand awareness, and supports our business objectives. As a team, we are creative thinkers who are passionate about continuous learning and enhancing our capabilities. We encourage an inclusive, enthusiastic, collaborative and flexible culture.
You’ll play an important role in:
- writing and editing high-quality content that reflects Ørsted’s tone of voice, messaging, and values
- collaborating with designers to produce, curate and optimize engaging brand and marketing collateral including promotional materials, web content, and advertising copy
- assisting the marketing team in identifying content opportunities that support project and market development
- maintaining a core messaging document in close collaboration with the Communications team to ensure messaging consistency across the business
- reviewing and updating existing content to maintain accuracy across all channels
- integrating SEO keywords into copy for web and writing metadata (e.g., meta titles, OG text, alt tags) for our market and project sites.
To succeed in the role, you:
- excel at long-form and technical writing, and easily apply analytical thinking to strategic, fact-based writing
- have advanced understanding of editorial best practice with the ability to optimize content for brand alignment, SEO, readability, and engagement
- have strong project management skills, prioritize tasks, and meet deadlines in a fast-paced environment
- can effectively and professionally communicate with a range of internal stakeholders and departments to ensure business needs are met with creative, thoughtful solutions
- are a creative and strategic thinker with strong problem-solving and organizational skills
- stay updated on industry trends and integrating innovative practices into content plans
Join a global leader in renewable energy
Ørsted is a growing green energy major and global leader in climate action. With us you’ll play a part in driving change towards a green energy future. You’ll grow your talent in a fast-paced and high-growth industry where you have plenty of opportunities to learn and develop through challenging assignments and industry-leading experts. Here, you can perform in a friendly work environment based on trust, respect, and collaboration.
Shape the future with us
Send your application to us as soon as possible. We’ll be conducting interviews on a continuous basis and reserve the right to take down the advert when we’ve found the right candidate.