Warner Bros. Entertainment Inc.
Sr. Manager, Partner Marketing
Warner Bros. Entertainment Inc., Hudson, NY
Welcome to Warner Bros. Discovery... the stuff dreams are made of.
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role...
The Senior Manager, Partner Marketing role is part of the Streaming and Interactive Team at Warner Bros. Discovery. The Senior Manager, Partner Marketing will help implement the overarching marketing strategy for Max and discovery+ across several IAP and channel distribution partners. The primary role of the Sr. Manager position is to strategically plan and execute marketing initiatives that drive subscribers, revenue, and engagement and work collaboratively across the Streaming organization. The successful candidate will have a strong understanding of the streaming and Pay TV landscape and understand how to use earned, editorial marketing and paid media to drive measurable results.
Your Role Accountabilities...
Qualifications & Experience...
How We Get Things Done...
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $75,383.00 - $139,997.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
If you're a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Your New Role...
The Senior Manager, Partner Marketing role is part of the Streaming and Interactive Team at Warner Bros. Discovery. The Senior Manager, Partner Marketing will help implement the overarching marketing strategy for Max and discovery+ across several IAP and channel distribution partners. The primary role of the Sr. Manager position is to strategically plan and execute marketing initiatives that drive subscribers, revenue, and engagement and work collaboratively across the Streaming organization. The successful candidate will have a strong understanding of the streaming and Pay TV landscape and understand how to use earned, editorial marketing and paid media to drive measurable results.
Your Role Accountabilities...
- Oversee campaign strategy execution across all partner touchpoints (e.g. on-platform, social, etc.) to drive Max subscriber growth, engagement and retention.
- Maximize partner touchpoints and extract insights to inform future campaign planning for key distribution partners.
- Consistently optimize marketing activities to improve return on investment and cost per acquisition and engagement.
- Support partner growth by ideating on necessary tactics to drive subscribers.
- Pull weekly subscriber data (Acquisition, FVs Churn, viewing subscribers) to prepare Director and Vice President for executive meetings.
- Create executive-level presentations showcasing our strategy, results, and recommendations for both internal and external audiences.
- Establish strong partnerships across Global Marketing, Partner Management and internal departments to deliver against defined goals and objectives.
- Understand the business priorities of assigned accounts and strategically align them with Warner Bros. Discovery objectives to drive mutually beneficial growth.
Qualifications & Experience...
- Bachelor's degree required, preferably in Marketing
- Experience evaluating and optimizing toward specific subscriber lifecycle KPIs (acquisition, engagement, retention)
- Deep knowledge of partner landscape
- Effective communicator, presenter, influencer with a highly collaborative style
- Highly developed organizational, planning and analytical capabilities
- Management and P&L experience preferred
- 5+ years of strategic and tactical experience in subscriber acquisition, brand development, and marketing communications; preferably in Pay TV, digital media or streaming -centric businesses
How We Get Things Done...
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $75,383.00 - $139,997.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.
If you're a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.