Director of Product Marketing Industrial Tech Platform

It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

Key Responsibilities

Strategic Marketing Leadership

• Develop and execute comprehensive marketing strategies across all products to position Lumentum as a leader in photonics across key industries, including automotive, life sciences, semiconductor and consumer electronics.
• Define and communicate the unique value propositions of Lumentum's products to differentiate them in competitive markets.
• Collaborate with product line management, business development and CTO to align marketing efforts with product roadmaps and innovation pipelines.

Go-to-Market Execution

• Lead go-to-market planning and execution for new product launches, ensuring seamless collaboration between cross-functional teams.
• Drive awareness and adoption of Lumentum's solutions through targeted campaigns, webinars, and customer events.
• Partner with regional marketing and sales teams to tailor strategies for diverse markets and customer segments.

Customer Insights and Market Analysis

• Conduct detailed market research to understand customer needs, competitive dynamics, and emerging trends in photonics.
• Use data-driven insights to guide marketing strategies, product positioning, and resource allocation.
• Establish strong relationships with customers to gather feedback and identify opportunities for innovation and growth.

Sales Enablement and Collaboration

• Develop and deliver high-impact sales tools, presentations, and training programs to equip the global sales team.
• Align closely with sales leadership to ensure consistent messaging and effective execution of marketing initiatives.
• Provide insights and recommendations to support strategic account management and business development efforts.

Team Leadership and Development

• Coach and mentor a team of product line managers and sales fostering a culture of collaboration, creativity, and excellence.
• Drive continuous improvement by integrating industry best practices into marketing processes and tools.
• Manage budgets and resources to optimize the impact of marketing investments.

Required Qualifications

• Educational Background: Bachelor's degree in marketing, Business, Engineering, Physics, or a related technical field; MBA preferred.
• Experience: 10-15 years in product marketing, strategic marketing, or a related role, preferably in the photonics or high-tech hardware sector.
• Industry Knowledge: Deep understanding of photonic technologies, lasers, and their applications across telecommunications, semiconductors, and industrial markets.
• Skills:
  • Proven ability to develop and execute successful go-to-market strategies.
  • Exceptional storytelling and communication skills, with experience crafting compelling product messaging.
  • Strong analytical and strategic thinking abilities, with proficiency in marketing tools and platforms.
  • Leadership skills with experience managing and developing high-performing teams.

• Attributes:
  • Results-driven with a customer-focused mindset.
  • Entrepreneurial and adaptable in a fast-paced, dynamic environment.
  • Willingness to travel internationally (20-30%).

Pay Range:
P90-USA-1 :$156,800.00 - $224,000.00
Disclaimer:

Final base salary for the successful candidate will depend on multiple factors, including but not limited to, job location, where work will be performed, qualifications, work history and relevant experience. With our continual goal of making Lumentum a best place to work for our employees, we strive to offer employees competitive total compensation packages, which may include annual bonus, commission for certain sales roles, equity, and health and welfare benefits.