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Benchling

Benchling is hiring: Content Marketing Manager in San Francisco

Benchling, San Francisco, CA, United States, 94199


Content Summary: Content Marketing Manager at San Francisco, for Benchling

Biotechnology is rewriting life as we know it, from the medicines we take, to the crops we grow, the materials we wear, and the household goods that we rely on every day. But moving at the new speed of science requires better technology.

Benchling's mission is to unlock the power of biotechnology. The world's most innovative biotech companies use Benchling's R&D Cloud to power the development of breakthrough products and accelerate time to milestone and market.

Come help us bring modern software to modern science.

ROLE OVERVIEW

We're looking for a skilled storyteller to be the fuel for Benchling's content program. As Benchling's first dedicated content marketer, you'll be a pivotal part of all our marketing motions, creating content across the funnel - from brand awareness through product adoption. You'll be responsible for creating high-quality content in many formats: blog articles, community posts, webinars, email campaigns, white papers, case studies, customer interviews, stage presentations, videos, and more.

Our team's job is to make Benchling stand out as both an enterprise SaaS product trusted by global pharma companies, and a modern, fun brand that scientists love. In this role, you'll partner with our brand designer and videographer to make professional multimedia content, collaborate with our PR team on magazine-ready editorial pieces, and work with our community manager, customer marketer, and product marketers to tell high-quality, technical stories about our product, our customers, and science.
RESPONSIBILITIES

  • Work cross-functionally with demand generation, social media, community, PR, strategy, events, and product marketing teams to create content that powers all our marketing efforts
  • Interview scientists and product experts across the company to produce detailed content about our products and how to use them
  • Manage editorial calendar of content for our blog and online community
  • Analyze content performance and web metrics and refine strategies to improve engagement and reach
  • Lead multiple projects simultaneously in a fast-paced and time-sensitive environment
QUALIFICATIONS
  • 4+ years of experience in a content role, ideally with a science background or with experience writing for a highly technical audience
  • Strong writing skills, a knack for making complex concepts simple, and the ability to edit and write according to brand guidelines
  • A results-oriented mindset with a portfolio of high-performing, fun content to prove it
  • Desire to get in the weeds on product knowledge and truly get to know our customers
  • Proficiency in content management systems (CMS), Google Analytics, and basic knowledge of design tools like Figma and Photoshop
  • Motivation to be an active player and positive contributor on our team and across the broader business - asking questions and staying curious, communicating clearly, and living our Benchling company values
HOW WE WORK

Flexible Hybrid Work: We offer a flexible hybrid work arrangement that prioritizes in-office collaboration. Employees are expected to be on-site 3 days per week.
SALARY RANGE

Benchling takes a market-based approach to pay. The candidate's starting pay will be determined based on job-related skills, experience, qualifications, interview performance, and work location. For this role the base salary range is $125,000 to $169,000.

To help you determine which zone applies to your location, please see this resource. If you have questions regarding a specific location's zone designation, please contact a recruiter for additional information.

Total Compensation includes the following:
  • Competitive salary and equity
  • Broad range of medical, dental, and vision plans for employees and their dependents
  • Fertility healthcare and family-forming benefits
  • Four months of fully paid parental leave
  • 401(k) + Employer Match
  • Commuter benefits for in-office employees and a generous home office set up stipend for remote employees
  • Mental health benefits, including therapy and coaching, for employees and their dependents
  • Monthly Wellness stipend
  • Learning and development stipend
  • Generous and flexible vacation
  • Company-wide Summer & Winter holiday shutdown
  • Sabbaticals for 5-year and 10-year anniversaries

#LI-Hybrid

#BI-Hybrid

#JE1

Benchling welcomes everyone.
We believe diversity enriches our team so we hire people with a wide range of identities, backgrounds, and experiences.

We are an equal opportunity employer. That means we don't discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We also consider for employment qualified applicants with arrest and conviction records, consistent with applicable federal, state and local law, including but not limited to the San Francisco Fair Chance Ordinance.

Please be aware that Benchling will never request personal information, payment, or sensitive details outside of Greenhouse or via email. All official communications will come from an @benchling.com email address or from an approved vendor alias. If you are contacted by someone claiming to represent Benchling and are unsure of their legitimacy, please reach out to us at recruiting-fraud-alert@benchling.com to verify the communication.