Product Marketing Manager, VIZIO Ads Job at VIZIO, Inc. in New York

About the Team:

VIZIO is looking for a driven and creative Product Marketing Manager to support VIZIO Ads.

This position will report to the Director, Ads Product Marketing and will work closely with the VIZIO Ads Sales, Product, Ad Operations, Analytics and Client Services teams. The successful candidate will assist in the marketing and enablement efforts that span the full customer funnel, and development of go-to-market launch plans for key advertising product features.

We are a fast-paced team, and we are looking for someone who excels at partnering with multiple internal stakeholders to drive consensus and deliver results.

What You Will Do:

• You will help define and drive product launches, positioning, and messaging, as well as create compelling content and sales enablement tools.
• You will develop market positioning, materials and processes to differentiate VIZIO in the marketplace.
• You will work cross-functionally with Sales & Client Services, Analytics, Creative Services, Content & Partner Marketing, SmartCast Product Marketing, VIZIO Ads and Inscape to assist in communicating go-to market plans for new advertising product features and capabilities.
• You will work with those stakeholders to help define and drive the story for industry events, weaving narratives that focus on our product roadmap, vision, and yearly OKRs.
• You will work with internal and external teams on product launch timing, and communicate this to stakeholders.
• You will assist in providing feedback and direction to external creative and PR agencies to ensure key objectives are met.
• You will conduct and track competitive activities and formulate actionable takeaways.

About You:

• You have 4+ years of experience in the advertising, media, and/or connected device verticals.
• You have previous product marketing experience and/or working directly with Product & Engineering teams.
• You have a solid understanding of the connected device marketing, media and digital-distribution landscapes, and the streaming/entertainment ecosystem.
• You have demonstrated experience leading marketing initiatives.
• You have proven ability to influence and inform cross-functional teams.
• You possess the ability to tackle multiple projects at once, synthesizing each project goal and objective, and laying out a strategic plan to tackle each one while effectively, monitoring progress and key milestones.
• You have a passion for uncovering insights and a successful track record of translating them into actionable stories, sponsorships, and media plans.
• You have excellent interpersonal and communication skills to work effectively and professionally cross-functionally.
• You have distinctive problem-solving and strategic-thinking.
• You are a motivated self-starter, who is always looking to share acquired knowledge with others and actively seeks to apply within own projects.
• You are detailed-oriented, organized, and experienced with project management.
• You have exceptional PPT and presentation skills with experience in presenting to all levels, both internally and externally.

About VIZIO:

We are Beautifully Simple.

Headquartered in Irvine, California, VIZIO is a leading HDTV brand in America and the #1 Sound Bar Brand in America. VIZIO's mission is to deliver high performance, smarter products with the latest innovations at a significant savings that we can pass along to our consumers. Our loyal following and industry-wide praise continues to grow as we redefine what it means to be smart.

VIZIO, Inc. is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.

We do not accept unsolicited agency resumes. We will not pay fees to any third-party agency, outside recruiter or firm without a mutually agreed-upon contract and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes will be considered our property and will be processed accordingly.

For California-based employment: The minimum salary for this position is $78,000/year. The maximum salary for this position $100,000/year. In addition to base salary, the compensation package also includes eligibility for an annual bonus, as well as equity and a range of medical, dental, vision and other benefits.

For New York-based employment: The minimum salary for this position is $78,000/year. The maximum salary for this position $100,000/year. In addition to base salary, the compensation package also includes eligibility for an annual bonus, as well as equity and a range of medical, dental, vision and other benefits.