Content Writer, Education Job at RE/MAX in Denver

RE/MAX seeks a skilled content and course writer to design impactful and engaging learning content for real estate professionals, franchise owners and headquarters staff. This role must take various inputs and quickly move from concept to final form to create educational experiences for a global network. The content should empower users, enhance their knowledge and apply RE/MAX systems that drive business growth. Ideal candidates have a solid instructional design background and a passion for the real estate industry. As a member of the marketing department, but dedicated to the needs of the growth and education department, this role works collaboratively across various teams to concept, develop, design, flow, analyze and continuously improve learning content.

Responsibilities:

Research, Planning, and Analysis

· Partner with curriculum leaders to define course scope, learning objectives, and key performance outcomes.

· Identify and engage subject matter experts, conducting interviews and focus groups to shape course content.

· Maintain awareness of RE/MAX corporate initiatives and real estate trends, ensuring content aligns with company goals.

Content Design and Development

· Apply instructional design principles (e.g., ADDIE, SAM) to develop activity-based, results-focused eLearning and blended learning solutions.

· Create content in various formats (e.g., webinars, modules, videos) to support diverse learning needs.

· Prepare training materials in both physical and digital formats.

· Integrate technology effectively (e.g., Adobe Captivate, LMS platforms) and develop SCORM-compliant content to enhance learning.

Project Management

· Coordinate with the Growth and Education department to align course timelines and project milestones.

· Coordinate with marketing teams for all creative, design, approval and channel adaptations needed to publish and distribute content.

· Gather feedback, monitor course performance, and continuously optimize content for improved outcomes.

· Provide regular updates to leadership on course progress.

· Other job duties as assigned.

Years of Experience:

· 3+ years in instructional design, course writing, or eLearning development.

Preferred Education Requirements:

· Bachelor’s degree in Instructional Design, Educational Technology, Journalism, or related field.

Preferred Licensing, Certificates, and Skills:

· Proficiency with eLearning authoring tools and LMS platforms.

· Ability to translate complex topics into accessible, practical learning materials.

· Strong project management and collaboration skills.

· Real estate industry knowledge is a plus.

Standard Preferred Knowledge, Skills, and Abilities:

· Technical/Functional Expertise: Has knowledge of the job, function, department and its impact on customers, continues to learn and grow, stays current on changes in process, policy and the function and fulfills responsibilities of the job.

· Customer & Relationship Focus: Anticipates and delivers on customer needs, manages internal/external relationships, respectful of team, resolves problems, responds with tact and diplomacy, shares pride of the brand to customers, preserves the culture.

· Decision Quality: Makes sound decisions quickly, gathers information, considers long term repercussions of decisions, is accountable for decisions.

· Drives for Results and Quality: Takes ownership of job assignments and productivity, takes initiative, focuses on the quality and quantity of results, sets priorities and meets deadlines and keeps management apprised of progress.