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RF-SMART

Content Marketing Manager Job at RF-SMART in Jacksonville

RF-SMART, Jacksonville, FL, United States, 32290


Job Description

Job Description

Content Marketing Manager

Department: Marketing

Location: USE

Reports To: Global Director of Content Marketing

Summary:

The Content Marketing Manager leads copywriting projects and events to support lead generation and customer education campaigns and communications.

Essential Duties and Responsibilities:

  • Supervise team of copywriters, customer education marketing specialists, and event planners.
  • Manage event and webinar strategy.
  • Oversee customer education strategy.
  • Edit and manage copywriting for various projects including emails, sales materials, video scripts, event collateral, go-to-market copy, and customer education initiatives.
  • Travel to connect with customers and execute events.
  • Work in a collaborative environment with other departments, including Graphic Design, Digital Marketing, Partner Management, Business Development, Sales, Product, Support, and Services.
  • Team member training and development.

Education and Experience:

  • Bachelor's Degree or equivalent experience required
  • Strong copywriting skills are a must
  • 8 years of marketing experience and 3 years of management experience

Job Knowledge, Skills and Abilities:

  • Experience working with a marketing automation system, preferably HubSpot
  • A rock star at leading a team creating compelling content
  • Excellent interpersonal and presentation
  • Must be creative, energetic, extremely organized and detail-oriented
  • B2B SaaS marketing experience preferred, but not required
  • Travel expectation: 10-15%

General Information:

The above noted job description is not intended to be an exhaustive list of all duties and responsibilities that may be assigned but rather to give personnel so classified a general sense of the responsibilities and expectations of the job. As the nature of business demands change so, too, may the essential functions of this specific position and/or the skills and abilities required. 

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