Marketing Content Specialist Job at JCC Association in Tucson

Principal Responsibilities:

The Tucson J is seeking a creative, dynamic, and strategic Marketing Content Specialist to join our small but mighty marketing team. This role acts as a key player in the execution of a three-prong marketing plan that includes inbound marketing strategy, community engagement, and traditional promotion across a variety of mediums including website, social media, email, video, public relations and more. The marketing team works cross-departmentally to support the work of 8+ program areas and guides the entire agency in adhering to its brand standards. The ideal candidate will have experience in a similar role marketing and a passion for non-profit business and community-building.

The J is Tucson's premiere nonprofit wellness facility and community center. For over 30 years, we have been taking an integrated perspective to wellness, with programs and events that serve people of all ages, abilities, faiths, and identities. We serve more than 5,000 people from all walks of life who come to the J to grow, play, learn, and relax.

Full time, M-F with some nights and weekends

To apply: Send resume and cover letter to Rachael Mitchell, Sr. Director of Marketing, Communications, and PR at remitchell@tucsonjcc.org

Our departmental goals are:

• We will be community-focused and aim to provide value to our members, guests, and colleagues with everything we create and share.

• We will be known for our authentic, creative, and inclusive approach to marketing strategy.

• We will do high-quality work that aligns with our departmental vision, marketing strategy, and agency-wide goals.

• We will question norms, innovate through experimentation and iterate rapidly. We will not be afraid to try something unusual, something we believe in. We will pivot quickly when something doesn't work and find a solution that does. We will embrace this process as a means to delivering our unique value to our community.

• We will work to fully understand what our community needs from us and to deliver that value, knowing that growth will be a natural result of fulfilling this promise.

• We will respect one another, grow and learn together, and maintain a positive and inspiring work environment.

Minimum Qualifications:

Responsibilities:

• Elevate and adhere to the Tucson J brand through a deep understanding of the organization's mission, vision, goals, and community using clear, consistent, cohesive written and visual communication

• Work in conjunction with the Sr. Director and marketing team to execute strategic marketing plans for the agency

• Help to ensure the smooth and timely flow of projects and consistent, clear communication with colleague and community stakeholders

• Content development: write and edit a variety of different types of content, including but not limited to program and event descriptions, social media posts, newsletters, video scripts, and internal communications campaigns

• Support in the development and management of the Tucson J's social media content creation, production, scheduling, analytics, and community engagement, working with the team's graphic designer on branded visuals, and acting as a strategic thought-partner to the Director, sharing new ideas and best practices

• Update and maintain internal and external program and event calendars

• Be the J's primary web manager responsible for day-to-day upkeep as well as longer term projects to ensure our website is always current, accurate, relevant, and compelling

• Capture and edit photo and video content, distribute through appropriate channels (may require evening and weekend hours 2-4 times per month) and maintain an organized photo catalogue and archive

• Provide graphic design support

• Develop evaluation tools and metrics to assess the effectiveness of current strategies and methods, and identify areas for improvement

• Maintain effective and friendly working relationships with colleagues, and J members, guests, donors, board members, and community partners as needed
• Flexibility to work some nights and weekends as needed in order to capture marketing content

Qualifications:

• 1-3+ years of work in a similar role; College degree in a related field (marketing, business communications, Judaic studies, etc.) preferred

• A keen understanding of integrated marketing communications strategies and tactics and how they come together to provide measurable results

• Highly organized, team-oriented, creative and passionate self-starter able to manage multiple projects, communicate changes and progress, work to deadline, and manage stakeholder needs and expectations

• Excellent written and verbal communicator from one-sentence taglines to longer form stories and articles, and can spot a grammatical error from a mile away

• Experience in social media content creation and strategy and has experience publishing across multiple channels in a variety of formats (Hootsuite or similar scheduling experience preferred; Facebook and Google Ad and/or Google Analytics experience a plus)

• Experience with WordPress or comparable web platform and/or a strong desire to learn these skills (SEO and/or HTML experience a plus)

• Experience in photography and photo editing; may have some experience with video

• Attention to detail and an eye for design

• Experience utilizing project management software/apps like Asana, Trello, Monday.com etc

• Resourceful and efficient in a way that help us achieve our organizational goals with bandwidth and resource constraints; must be able to be nimble and thrive in a fast-paced environment

• Flexibility, adaptability, and level of comfort with ambiguity and fluid priorities
• Can work in a shared office environment

Salary:

$46500

Agency Information:

The Tucson Jewish Community Center is a 110,000-square-feet facility built in 1989. With more than 2,000 families and 5,000 members, the J is open to the Tucson community of all faiths.

We offer a robust schedule of events ranging from Arts & Culture to Sports & Wellness to Children & Family. At the J we offer something for everyone from 0 to 99!

Our beautiful Foothills location offers the perfect setting for your meeting, wedding, or other special event. Our trained professional will help you with all your rental needs, including catering.

If fitness is your main goal, we offer a full fitness facility and more than 100 free weekly classes included in your membership.

We are proud to offer a privately funded preschool serving 300 children during the school year from six weeks to pre-K. Additionally, we offer after-school care for elementary-aged children and provide transportation from over 20 schools daily during the school year.

Most importantly, we offer a sense of community and acceptance to the entire Tucson community. We invite you to step inside and feel the energy of the J!