AVP - Creative, Redken US Job at L Oreal USA in New York

Job Title: Assistant Vice President, US Creative - Redken

Division: PPD

Location: New York, New York

Reports To: VP, Creative

Who We Are:

For more than a century, L'Oral has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L'Oral Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L'Oral Professionnel, Krastase, Shu Uemura Art of Hair, Redken, Matrix, Biolage, Pureology, Mizani, Pulp Riot and L'Oreal Technique.

At L'Oral, our Creative team isn't just about creating visuals; it's about triggering real emotion and building personalized brand experiences that make our consumers the heroes of their own stories. Every day, we push boundaries in the world of traditional and digital creative innovation, harnessing the power of big data to deliver impactful results. Join our dynamic and collaborative team and help us shape the future of beauty.

What You Will Do:

AVP, Creative will oversee all of creative output of Redken creative assets in 360 activation including digital, print, retail, and video. AVP will concept, direct, and assist in the execution of all US strategic initiatives for all six brands. Working closely with the VP-Creative, ensure all executions adhere to the established DMI brand charter. Responsible of assigning executional tasks to the creative team and lead the creative direction of those tasks to ensure the assets are delivered on time and are consistent with the established DMI brand charter. AVP will lead direction of all agile content creation for Redken social and ecommerce channels, as well as all video content for the US. He/she is responsible for streamlining communication and processes throughout the creative development process.

What We Are Looking For:

Required Qualifications:
•College degree (BFA, BA, or AAS) in visual arts or other creative fields preferred. High school diploma required.
•10+ years creative or related field experience, preferably with beauty industry-related experience.
•Proven experience in creating a consistent and comprehensive brand expression across multiple platforms including print, retail, packaging, digital and video/social channels.
•Close partnership with global team to ensure DMI brand charter is maintained for all channels
•Lead creative strategy & oversee execution of all digital, retail, print, video initiatives for Redken
•Planning and anticipating project needs for all business channels including key internal and external retailer meetings
•Ability to make quick decisions, problem solve and multi-task
•Strong leadership, execution and consensus building/decision making skills
•Manage a team (managing and directing a Director, creative, Art Director and designers) and key external agencies
•Develop and adapt creative assets for retail, print, digital and video and manage creative process
•Excellent written/oral communication skills.
•Strong interpersonal and communication skills required to effectively manage relationships with diverse international internal and external contacts
•Thorough knowledge of the creative process, including practical implementation in order to effectively manage workloads and deadline expectations.
•Ability to articulate clear business direction and strategies; to motivate and inspire creative team.
•Liaise between different departments, participate in senior level management discussions and facilitate the creative process at all levels.
•Strong organizational and project management skills
•Proficiency in Adobe Creative suite (MAC-based)
•Computer literacy on Windows, iOS, MS Word, PowerPoint and Excel
•Ability to travel domestically periodically (max. 25%)
•Exceptional craftsmanship skills and attention to detail
•Financial acumen to manage budgets for category specific creative executions (photoshoots, video production, etc)

Preferred Qualifications:
•Language skills a plus.
•Knowledge of the fashion and beauty business preferred

What's In It For You:
•Salary Range: $147,100-$213,300 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
•Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
•Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
•Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
•Access to Company Perks (VIP Access to L'Oral's Internal Shop for Discounted Products, Monthly Mobile Allowance)
•Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
•Employee Resource Groups (Think Tanks and Innovation Squads)
•Access to Mental Health & Wellness Programs

Don't meet every single requirement? At L'Oral, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.

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