Senior Manager, Social & Influencer Analytics Job at EngineeringUK in Seattle
EngineeringUK, Seattle, WA, United States, 98127
You will need to login before you can apply for a job. Senior Manager, Social & Influencer Analytics Employer: Expedia Group Location: Seattle, Washington, United States Salary: USD 155,000.00 - 217,000.00; USD 248,000.00 Closing date: 4 Jan 2025 Sector: Travel and Tourism Role: Senior Manager Contract Type: Permanent Hours: Full Time Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. Why Join Us? To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated, and know that when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup, and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. Introduction to team: The Global Communications team builds brand awareness and trust through earned media, impactful events, thought leadership, social community engagement, capitalizing on trends, and tapping into celebrities and influencers. We elevate brand stories that inspire the traveler and position EG as the most innovative and accessible company in the travel tech category. In this role you will: Define, maintain and optimize the global social media and influencer measurement frameworks across B2C, B2B and corporate channels. Lead the generation and delivery of reporting ensuring consistency across brands and global markets. Tell stories through data demonstrating the ability to go beyond superficial data points to drive meaning. Build simple and powerful data visualizations. Oversee social listening efforts to identify trends, inform communication strategies and understand campaign performance. Work cross-functionally with other analytics teams to deliver reports and actionable insights. Coach and mentor junior team members, instilling a test and learn culture. Act as the primary contact for social media and influencer analytics tools. Experience and qualifications: 6+ years experience in social media and influencer marketing analytics. Extensive experience with tools such as Excel and Tableau. Deep knowledge of core social channels: Instagram, TikTok, Facebook, Pinterest, LinkedIn and X. Strong expertise in social metrics in the owned, earned and paid space. Strong grasp of influencer marketing and content creators. Experience with social media and influencer CMS and analytics tools. Excellent written and verbal communication skills. Ability to think critically and problem-solve. Ability to handle fast-paced environments. Strong attention to detail with excellent time management skills. Collaborative mindset and ability to work effectively within a team. Experience supporting multiple global markets. The total cash range for this position in Austin is $155,000.00 to $217,000.00, with the potential to increase pay based on performance. The total cash range for this position in West Hollywood is $155,000.00 to $217,000.00, with the potential to increase pay based on performance. Starting pay will vary based on multiple factors, including location, budget, and individual knowledge, skills, and experience. Pay ranges may be modified in the future. Accommodation requests If you need assistance with any part of the application process due to a disability, please reach out to our Recruiting Accommodations Team. Expedia Group is proud to be named a Best Place to Work on Glassdoor in 2024 and recognized for our award-winning culture. Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, Trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.com, and Expedia Cruises. Employment opportunities will always come from Expedia Group's Talent Acquisition and hiring teams. Never provide sensitive information unless you are confident in the recipient. Expedia is committed to creating an inclusive work environment with a diverse workforce. #J-18808-Ljbffr