Marketing Specialist Job at Brolik in Philadelphia

Position Summary

We are searching for a dynamic and versatile Marketing Specialist to drive our clients’ marketing efforts. In this position, you will be responsible for the hands-on execution of all aspects of our clients’ marketing operations, from launching and managing campaigns to tracking and analyzing their success. Your focus will be to ensure that our marketing efforts help our clients reach their goals, grow their business and facilitate a long and fruitful relationship.

To be successful in this role you will need a strong understanding of digital marketing fundamentals, hands-on experience with web analytics tools, and the ability to execute successful marketing campaigns. In addition to being an outstanding verbal and written communicator, you will also demonstrate excellent interpersonal, problem solving and organizational skills.

This is a full-time position at 40 hours per week that we are looking to fill as soon as possible.

Responsibilities

• Deploy successful marketing efforts for up to 5 marketing retainer clients, including content, paid advertising, email marketing, and social media marketing campaigns

• Organization, execution and ownership of all initiatives related to client campaigns

• Monitor and manage marketing and advertising budgets

• Evaluate data for key insights and key performance indicators for success

• Write and edit great copy for marketing assets

• Build and manage strong, trusting relationships with marketing clients

• Learn new disciplines and experiment with new platforms that will improve client’s marketing efforts

• Find strategic and efficient solutions for both client and internal challenges

• Communicate thoroughly, thoughtfully and effectively with the team, clients and other contacts

• Attend and contribute to organizational meetings

• Accurately track all time spent on both internal and client-facing initiatives

• Act as an additive and vital component of the Brolik team and work cooperatively to uphold and improve the company culture

​Requirements

• Minimum 1 year of relevant experience as an agency or brand-side marketer, 2-3 years preferred

• Understanding of foundational marketing tools, tactics and principles

• Excellent verbal and written communication skills

• Highly organized with strong attention to detail

• Self-motivation for growth and learning

• Strong critical thinking skills

• Highly creative with excellent analytical abilities

• Outstanding collaborative and interpersonal skills

• General computer and technical literacy, specifically Google Suite

• Hands-on experience with web analytics, especially Google Analytics

Extra Credit

• Google, Facebook and Linkedin ad platform experience

• Experience with website CMS platforms (Wordpress, Shopify, Craft, Webflow, etc.)

• Account management experience

• Previous Agency Experience