OuterBox is hiring: SEO Strategist in Houston
OuterBox, Houston, TX, United States, 77246
OuterBox is seeking a talented Search Engine Optimization (SEO) Strategist. The SEO Strategist is responsible for the creation and execution of integrated search engine optimization strategies that improve relevant traffic, search engine rankings, and ultimately drive qualified leads (and/or sales) for their Clients. This individual is a part of the Integrated Marketing Team and works closely on integrated strategies with the Paid Search team and Team Lead towards unified goals. This is a client-facing role who partners cross-departmentally beyond their immediate team and works with Essentials clients directly.
Cohesive Culture + Good Humor + Combined Skills = Awesome Results
At OuterBox, what we won't stop doing is winning as a team for our clients, while at the same time winning for each other as both professionals and individuals. We know our awesome wins start with our incredible people, which is why for over 20 years we've created-and continuously refined-a team-centric work culture that is rooted in trust, respect, accountability, appreciation, fun, and collaboration. The Plain Dealer & Cleveland.com demonstrate this by having awarded OuterBox as a Top Workplace for three years running in 2022-2024!
At OuterBox, we're here to thrive together-not simply survive. So if you've been searching for an agency that energizes, inspires, and directly helps you achieve the best for you, the person, and you, the professional, maybe it's time to think outside the traditional agency box?
What You Get To Do Every Day:
- Plan, develop, and execute advanced integrated, search engine optimization strategies tailored to client needs, ensuring top-tier results that are within the allocated budget and timeframe.
- Measure and report on SEO performance including traffic, rankings, quality of conversions and other trends to our clients through email, phone calls, and in-person meetings.
- Demonstrate knowledge & understanding of clients' business priorities and how it translates into integrated strategies to deliver qualified leads and/or sales for your Essentials clients.
- Ability to develop, implement, and monitor budgets to ensure efficient allocation of resources, including effectively managing surplus and overage balances.
- Meet expectations of timelines, communication, results and meaningful deliverables to contribute to company and team retention goals.
- Exemplify strong communication skills, instilling confidence with clients through trust building interactions and via email towards company & team communication goals to strengthen & maintain client relationships.
- Grow your business acumen by exploring client industries, staying on top of trends, and using insights to drive more innovative strategies.
- Accountable to outlined client, team, & company targets for your individual performance & portfolio of accounts and will report on these metrics weekly/monthly as it relates to company goals.
- Strategically plan and collaborate within your Lead/Integrated Marketing Team and with other Teammates across the organization to manage scopes, workloads, budgets, and client priorities.
- Stay passionate about staying "in-the-know" on the latest digital marketing trends, including Google algorithm shifts and industry updates.
- Continuously enhance your knowledge independently and also through ongoing BSchool training to build credibility & business acumen with both teammates and clients, and share your insights.
- Utilize appropriate SEO tools such as Screaming Frog, Ahrefs, Brightedge, Accuranker, or related tools to enhance, develop and evaluate optimization strategies & effectiveness.
- Other duties, as assigned.
What You Bring To The Role:
- Minimum 1 year of relevant SEO experience.
- Solid understanding of leveraging and optimizing search intent throughout the consumer/buyer journey.
- Experience working and communicating with Clients.
- Critical thinking, problem-solving, and troubleshooting skills.
- Strong communication skills with the ability to communicate to Clients & Teammates in an approachable, credible manner both verbally and in writing as this is a client-facing role.
- Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done
- Exhibit basic understanding of conversion optimization.
- Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.
- Experience with Google Analytics, Google Ads, Google Search Console, Botify, DeepCrawl, Screaming Frog, SEOClarity, Brightedge and other website analytics and marketing applications
- Basic HTML, CSS, and content management system (CMS) experience like WordPress, Magento, Shopify, Big Commerce, Modx
- SEO experience with large, consumer facing national websites with 1,000+ pages.
- Experienced in collaborating with Development teams to troubleshoot, test, and resolve technical SEO issues, improving site health and search positions.
- Consultative, analytical background through agency or freelance contracts
- High-character, fun, and cohesive work culture
- Competitive base salary
- PTO that is genuinely encouraged
- Affordable, low-deductible health insurance plans
- Supplemental benefits, including employer-paid life insurance, short & long term disability insurance
- 401k with company match
- Remote work flexibility
- Supportive, transparent, and accessible leadership that welcomes ideas, insights & feedback
- Professional/individual development stipend
If you're ready to join a cohesive team that will support and encourage you to take your career to the next level, we encourage you to apply!