Marketing Coordinator

Job Type Full-timeDescriptionCompensation: $50,148-$56,429/yr plus excellent benefits including generous employer contributions to medical, dental and vision premiums, and participation in the Oregon PERS retirement system.We offer an opportunity for...A full-time marketing coordinator working as part of the CGCC Office of Advancement, which encompasses the CGCC Foundation and CGCC institutional Marketing.Who we are...Columbia Gorge Community College (CGCC) is a comprehensive community college dedicated to promoting an academic and social environment that serves the evolving needs of the vibrant and diverse communities across its district and beyond. The College aims to foster an inclusive and equitable climate where employees and students from a variety of backgrounds, cultures, and personal experiences are welcomed and can thrive. We understand these values are foundational to our mission and are critical to ensure the well-being of the communities in our service area. As a college CGCC commits to being accountable to communities who have been historically excluded from higher education, and to the land in the area it serves. Candidates representing all aspects of diversity are encouraged to apply. Mission: CGCC prioritizes equitable access to education, empowers all students through learning, and drives inclusive prosperity throughout our community. Vision: As an institution of higher education, CGCC innovates and excels, champions equity and inclusion, and nurtures belonging among our students, employees, and the community.Priorities: Ensuring equitable access to educationAdvancing equitable student learning and educational outcomesFostering economic growth, inclusive prosperity, and a thriving community Guiding Principles: Open Communication, Respect, Integrity, Collaboration, and Equity and Inclusion.Where we are...Columbia Gorge Community College serves a diverse region in north-central Oregon and south-central Washington. CGCC acknowledges we are on the homelands of the Confederated Tribe of the Yakama Nation and neighboring tribes as well as the 14 bands along the Inchi I'wana (Columbia River). Our main campus is within the Columbia River Gorge National Scenic Area in The Dalles, Oregon. We also have a beautiful center in the city of Hood River. What the area offers...Nestled in the breathtaking beauty of the Columbia River Gorge, our College offers more than just a job; it offers a unique lifestyle. Imagine waking up to stunning mountain views, enjoying outdoor adventures in your backyard, and being part of a tight-knit community dedicated to educational equity and innovation. As a center of Native American trade for over 10,000 years and situated near the end of the Oregon Trail, the Columbia Gorge has a rich history. Much of the area is connected to agriculture, with large acreages of wheat fields, cherry, pear, and apple orchards. There are also dozens of world-class vineyards, wineries, and breweries that, together with outdoor recreation, have created a strong hospitality and tourism industry.Organizations like Comunidades, The Columbia River Inter-Tribal Fish Commission, Washington Gorge Action Programs, and The Next Door are representative of the groups that span the Gorge area to provide community resources and leadership. Manufacturing, technology, and IT companies are expanding rapidly in the area, which is home to companies such as Insitu, Tofurky, Cardinal Glass, Sagetech, HoodTech, and Google. Portland is roughly an hour away, with its various urban attractions and access to international travel.What you will do...The Marketing Coordinator is a member of the CGCC Office of Advancement. This position reports to the Executive Director of College Advancement and supports the execution of marketing and communication strategies across the college and the CGCC Foundation.This position implements, tracks, and reports on targeted marketing plans, which rely heavily on digital marketing and communications tactics. This position makes recommendations about the appropriate media mix, and develops content for all digital and traditional marketing platforms. Responsibilities include writing, copy editing, creating videos, newsletters, blog content, and other stories. The person will work collaboratively across departments to meet organizational marketing and social media needs, and use marketing strategies to support fundraising, increase student and community participation in programs and events, increase brand awareness, and support student recruitment.Manage CGCC's online communities, including responding to and elevating comments, answering messages, and ensuring a safe environment, especially for marginalized communities. This position collaborates with the web/IT and Student Services teams, leadership team, and staff and faculty to enforce brand consistency, outreach measures, DEI practice, and mission communication.RequirementsWhat you bring....3+ years of experience in marketing/advertising and social mediaBi-lingual in Spanish; bi-cultural Latina/o/xManagement of existing websites built on Druple and WordPress, includes SEO, metrics tracking and reporting, ongoing content creationAbility to film and edit videoExperience creating content for Facebook, Instagram, YouTube, TikTok, and ability to adapt to emerging social media platformsStrong writing, editing, and verbal communications skillsCopywriting and editing for fundraising appeals, email campaigns, newsletters, press releases, and other communication piecesExperience tracking of social and traditional media analyticsProficiency in Google suite of office toolsSupport for event production and coordinationExcellent time management skills and ability to adhere to deadlinesPreferred qualificationsBachelor's degree in marketing/communicationsFundraising and donor engagement experienceNonprofit administration or public agency administrationExperience with Customer Relationship Management (CRM) platforms, database managementAdobe Creative Suite (especially Photoshop, InDesign, and Illustrator)Microsoft Office SuiteExperience in higher education, particularly community collegesMinimum Requirements....Bachelor's degree in marketing or equivalent experience Facility with social media content creation and trackingAbility to work in a fast-paced, collegial environmentAvailability to participate in approximately six to ten events annually that will require weekend and evening hoursPosition information Studies have shown that women and people of color may be less likely to apply for jobs unless they meet every one of the qualifications listed. We are most interested in finding the best candidate for the job. We would encourage you to apply, even if you don't meet every one of our qualifications listed. If you are unsure whether you meet the qualifications for this position, please feel free to contact us to discuss your application. Open until filled. An initial review of applications begins January 6, 2025.Starting salary is based on qualifications, experience, and internal equity.Please include a resume, and letter of interest with your application materialsSalary Description $50,148-$56,429