Marketing Specialist Job at Gensler in Boston
Gensler, Boston, MA, United States, 02298
Gensler's Boston office is seeking a creative, motivated, and highly collaborative professional to join our team as a Marketing Specialist. An essential contributor to our business development efforts, Marketing Specialists collaborate with office leadership, senior staff, and marketing and communications peers to write, design, and produce proposals, presentations, and other materials that help the firm win work. Reflecting Gensler Boston's depth of expertise, Marketing Specialists support a range of practice areas-work, strategy, education, sciences, residential, building transformation and adaptive reuse, brand design, climate action and sustainability, and more.
Your Role
Marketing Specialists are the key producers of materials that support Gensler's business development efforts. They partner with office leadership, senior staff, and marketing and communications peers to write, design, and produce proposals, presentations, and other collateral / thought leadership used to help the firm win work. Specialists also support the positioning activities of the marketing and communications team, including strategy, storytelling, writing project case stories, graphic design of collateral, photography coordination, speaking engagement presentations, and knowledge management. Strategic communicators, sharp graphic designers, and proactive problem solvers will thrive at Gensler and find a dynamic environment that champions thoughtful work and professional growth.
What You Will Do
Work with principals, senior staff, and other marketing team members to design, write, and produce proposals, presentations, and other thought leadership collateral in alignment with Gensler's brand standards
Participate and lead pursuit strategy and planning alongside project teams
Develop new materials as needed to support business development activities, with a critical emphasis on graphic design capabilities
Perform multiple marketing efforts against deadlines
Learn, understand, and promote Gensler's portfolio of work, practice areas, and capabilities
Maintain marketing collateral, resources, and information systems
Work closely with other marketing team members to complete special projects and elevate the quality of our efforts
Your Qualifications
5+ years of professional experience in a marketing position with a design or professional services firm, preferably in the AEC industry
Bachelor's degree in Communications, Journalism, Business, Marketing, Liberal Arts, Graphic Design, Architecture, or Interior Design.
Excellent written and verbal communication skills, and strong attention to detail
Creative and impactful graphic design skills, including creating effective presentations and marketing collateral
Strong organizational skills to coordinate and manage multiple projects and deadlines
Self-motivator with strong intra-personal skills, and a great collaborator
Ability to work with diverse project teams and in a fast-paced work environment
Experience guiding teams through complicated pursuit processes
Mastery of InDesign is a must
Proficiency in Microsoft Office (Word, Excel, and PowerPoint) is required
Proficiency in Photoshop / Illustrator, Google Slides, Keynote, and Miro is a plus
Please submit a cover letter, resume, and portfolio. The cover letter should address the key characteristics highlighted in the position description and should communicate the reasons why your skillset and background are ideal for this role.
Life at Gensler
At Gensler, we are as committed to enjoying life as we are to delivering best-in-class design. From curated art exhibits to internal design charettes to "Well-being Week," our offices reflect our people's diverse interests.
We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability, wellness programs, flex spending, paid holidays, and paid time off. We also offer a 401k, profit sharing, employee stock ownership, and twice annual bonus opportunities. Our annual base salary range has been established based on local markets.
As part of the firm's commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.