BCforward | Marketing Manager WA Job at BCforward in Redmond

BCforward is currently seeking a highly motivated Marketing Manager for an opportunity in Redmond, WA

Position Title: Marketing Manager

Location: Fully Remote

Anticipated Start Date: - ASAP

Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date.

Expected Duration: 6+ Months Contract

Job Type: Contract and Remote

Pay Range: $70/hr. - $75/hr.

Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.).

Requirements:

Typical Day in the Role:

* Purpose of the Team: The purpose of this team is to support all games and content from third-party publishers in the Xbox ecosystem

* Key projects: This role will contribute to developing monetization strategies and creating reports to drive monetization across the ecosystem

* Typical task breakdown and operating rhythm:

? Understanding and analyzing revenue and player engagement trends to create strategies (20%)

? Developing reports to drive specific look forward programs (20%)

? Data mining outside of Microsoft for gaming ecosystem insights (15%)

? Developing strategies to measure success (25%)

? Creating trend analysis (20%)

Compelling Story & Candidate Value Proposition

* What makes this role interesting? This role provides the opportunity to work with third-party games in Xbox and drive the success of Xbox marketing

* Unique Selling Points: Working with games, publishers, and contributing to the success of Xbox

Candidate Requirements:

* Years of Experience Required: 6-10 years' experience with consumer entertainment /games marketing, sales, retail.

* Degrees or certifications required: Bachelor's degree in business, marketing, or related field. Or equivalent experience.

* Disqualifiers: Candidates without experience in entertainment marketing (entertainment marketing can cover any marketing that covers discretionary consumer spending)

* Best vs. Average: The ideal resume would contain gaming industry experience and experience working in a big corporation

* Performance Indicators: Performance will be assessed based on quality of work and how they fit in with the team

Top 3 Hard Skills Required + Years of Experience

1. Minimum 10 years' experience with entertainment marketing

2. Minimum 10 years' experience with negotiation/communication

3. Minimum 10 years' experience with organization

Hard Skills Assessments

* Expected Dates that Hard Skills Assessments will be scheduled: ASAP

* Hard Skills Assessment Process: The assessment process will include via Teams without video with the MSFT sponsor.

* Required Candidate Preparation: No specific preparation.

Summary:

The main function of the Marketing Manager Game Promotional Programs is to help drive and fundamentally support the creation of marketing programs and promotions that increase overall visibility of the game catalog. Working with the Senior Global Marketing manager this role will help define promotional strategy through knowledge of the product, the audience, and the ecosystem and help to execute this strategy across all marketing channels and Xbox endpoints.

This role is meant to significantly enhance the team's ability to deliver programs at the highest level with the best content and the greatest visibility to meet consumer engagement and revenue goals of the 3pp Games Xbox Marketing Team.

Key responsibilities include:

Investigate assumptions and explore new opportunities - Help to determine high impact programs but also to challenge the effectiveness of established programs with observations on revenue and engagement. Bring ideas to the table for exciting new programs or tweaks to enhance existing programs. Act as sounding board for the Marketing Lead to challenge assumptions and keep programs fresh.

Optimize programs for revenue, engagement, and retention - Support Marketing Lead in using feedback and data to create the best programs for consumers. Work with 3PP Games Xbox Marketing Team to deliver assets to store and Marcom teams in a timely manner to create the strongest programs. Facilitate efficient processes where feasible. Establish strong mutually beneficial relationships with internal partner teams and external creative vendors. Using reports on Key Performance Indicators help the Marketing Lead determine whether program goals were achieved and determine pivot points to improve programs as needed.

Additional Opportunities - Present programs to internal stakeholders, work with Marketing lead on GTM plans, oversee regular check-ins with internal partner groups on sharing initiatives and program effectiveness, help drive follow-up/postmortem analysis as needed. Own the scheduling and agenda of various meetings and tactics, potential ownership of some promotions

Qualifications:

* Ability to create marketing strategies that increase competitive advantage

* Strong organizing and project management skills to handle diverse projects simultaneously, and track assets and overall progress and enable partner teams to meet deadlines.

* Ability to work with internal partner teams and align priorities including Marcom, Store, 3rd Party Marketing, Game Pass

* Emphasis on learning the ecosystem and the players to enable quick and efficient problem solving

* Ability to work across PC and console gaming ecosystems, develop strong affinity for consumer wants and needs and understand how to meet same.

* A high level of interpersonal and verbal communication skills necessary to relate to other people at their knowledge level

* Ability to be agile in thinking and execution

Benefits:

BCforward offers all eligible employees a comprehensive benefits package including, but not limited to major medical, HSA, dental, vision, employer-provided group life, voluntary life insurance, short-term disability, long-term disability, and 401k.

About BCforward:

Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward's 6,000 consultants support more than 225 clients globally.

BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.

BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.

To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our

Privacy Notice and CCPA Addendum. As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.

This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.

Interested candidates please send resume in Word format Please reference job code 232259 when responding to this ad.