Communications Strategist -Retail
Aquent Talent, Campbell, CA, United States
Our global technology client is looking for a Communications Strategist for our growing Retail Engagement and Marketing team. You will join us at a time when we are designing the future of how we communicate and connect with our Retail Store, Retail Customer Care (RCC), and Retail Support employees globally. The Retail Engagement and Marketing group is leading the way for how we inspire, develop, and connect our hard working Store and RCC team members around the world. From smart editorial strategies to dynamic events and experiences, our group helps equip our field teams and leaders with not just the information to do their job, but the inspiration to deliver extraordinary service and experiences for our customers.
This team focuses on engagement around internal employee experience topics such as wellness, safety, etc. The specific business program this person will support will be scheduling programs. Building out employee programs or expanding upon existing ones. Ideal industry is retail or healthcare. They need to know how to engage team members by using data and insights. They also need to be strong presenters and be able to build decks in Keynote.
Job Responsibilities:
- Design integrated communication and engagement plans by assessing team members and business needs, defining goals, asking the right questions, framing the problems to solve, and engaging partners and creative teams towards a final vision.
- This role is part strategist, part account manager, and part writer.
- As a strategist, you live and breathe the audience and customer - from behavioral insights to ways of connecting. You are the master of crafting the strategic approach and framing the problem in order to fuel teams to get to the solution. You synthesize large amounts of information to create plans that put the right information in the right place, at the right time, for the right audience.
- As an account manager, you are an expert in negotiating with partners and business leaders. Your briefs and plans provide the creative team with clarity, leaving no ambiguity about the objective and how things connect. You collaborate with the creative and producer teams throughout development and execution. You're able to explain the value of digital media, editorial programming, and communication techniques to non-creative audiences, both in person and in writing.
- As an editor/writer, you possess a strong editorial point of view and narrative ability, building key messages for work ranging from seasonal campaigns, to product launches, to employee initiatives. Whether writing talking points for senior leaders or partnering on a script that will move the team towards a shared vision, your storytelling is applied via strategic communications and engagement narratives.
- Creative teams trust your input and guidance. Business partners have faith in your strategic abilities.
- Executives are confident in your grasp of global sentiment.
- Briefs are concise and clearly defined as to what success looks like and how it will lead to action against KPIs.
- Strategies are shaped with a customer and creative perspective into stories that inspire.
- The work is grounded in what's needed now (think: the rhythm of a daily news cycle), but also has an eye to what could be.
- You are empathetic and deeply in tune with our audience of amazing and dedicated Store and RCC employees around the world.
- * You are curious and perceptive, with a strong intuition, leading the way and driving for results through dynamic change where roles and the work are evolving or ambiguous.
Key Qualifications/ Must Haves:
- 7-10+ years developing and presenting communication plans and strategies within a media, publishing, PR or advertising agency environment.
- Education & Experience BA/BS in Marketing, Corporate Communications, Public Relations, Editorial Writing or related field preferred.
- Demonstrated expertise for how audiences consume and experience content and media.
- Proven ability to 'look around corners' to understand business challenges and formulate effective communication strategies that support the audience needs and business goals.
- Confident in navigating a large cross functional organization, balancing multiple stakeholders.
- Strong executional abilities, able to go from strategy, to ensuring execution is on target and on brief.
- Possess excellent writing skills that can deliver clear messages that motivate behavior change while meeting business goals.
- Extraordinary ability to organically grow internal relationships, work effectively within cross-functional teams, and lead through ambiguity in order to produce forward thinking creative deliverables.
- Exceptional learning agility - ability to listen, learn, and apply insights during dynamic situations.
- Experience working with international peers and leadership teams to define global communication strategies and support the needs of our geos.
- Demonstrated passion for Retail, with experience on how to engage people in a human way
The target hiring compensation range for this role is $55 to $68.00an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
Client Description
Our client, a leader in consumer electronics, is one of the greatest, most innovative, world-changing companies ever created! More like a cluster of start-ups versus a large company, they are single-handedly credited with creating some of the most impactful products of this generation.
Working alongside some of the brightest and most talented people, the work you do here will add up to something big that could not be done anywhere else. There is no doubt that your best work will be brought out achieving some hefty goals at a heroic pace.
One thing we know is that you WILL NOT ever be bored.
Here are some more things you can expect:
- Wi-fi equipped shuttle service
- Free parking
- Onsite cafeteria
WORKING WITH AQUENT: long-term assignments with Aquent gets you access to some pretty cool things:
– You’re paid weekly
– Subsidized health (including term life and LTD) and dental benefits after your first four weeks of work (averaging at least 20 hrs/wk)
– Access to Fidelity 401(k)
– Access to FSA Program
– Direct deposit for your pay check
– Access to our Talent Rewards Program (we reward for referrals!)
– Access to free online courses via Aquent’s Gymnasium, to help you develop your skills: http://gymnasium.aquent.com/
– Access to free online courses via Lynda.com
– Aquent support: your Aquent Agent checks in with you during the course of your contract to make sure you’re happy and progressing according to your expectations (we’re also there to be looking for new opportunities for you when you’re close to wrapping up)