Design Director

At GameStop, we are committed to providing exceptional service and delivering the latest and greatest in gaming products to our customers. As a leading global retailer of video games, electronics, and gaming merchandise, we take pride in offering a wide range of products that cater to the needs and desires of gamers worldwide. Our mission is to create unforgettable experiences for our customers by constantly pushing the boundaries of what's possible. Whether you're a hardcore gamer or just starting out, we've got something for everyone. Join us in our mission to shape the future of gaming and bring the best gaming products to the world!

Position Summary
The Design Director is a visionary leader responsible for overseeing the development and execution of innovative creative strategies that elevate the GameStop brand across all platforms. This role will lead a multidisciplinary creative team, including designers, copywriters, and content creators, to deliver best-in-class creative solutions that drive brand awareness, customer engagement, and sales. The ideal candidate is a strategic thinker, a collaborative leader, and a hands-on creative professional with a deep understanding of both digital and traditional marketing channels.

This position will sit onsite 5 days a week in Grapevine, TX.

Key Responsibilities

• Lead and inspire the creative team to produce compelling, on-brand visuals, campaigns, and messaging across digital, print, in-store, and social channels.
• Develop and implement creative strategies that align with GameStop's business goals, brand positioning, and customer insights.
• Drive creative ideation for marketing campaigns, ensuring consistency, innovation, and effectiveness in delivering key brand messages.
• Oversee the design and production of marketing materials, including website assets, email campaigns, advertising, product packaging, and video content.
• Collaborate closely with cross-functional teams, including Marketing, Merchandising, E-Commerce, and Product teams, to ensure creative execution supports business objectives.
• Maintain the GameStop brand guidelines and ensure all creative assets meet quality standards and brand consistency.
• Work with external agencies, freelancers, and vendors to manage outsourced creative projects as needed.
• Analyze campaign performance and customer feedback to refine creative strategies and deliver measurable results.
• Foster a culture of creativity, collaboration, and professional growth within the creative team.

Qualifications

• Bachelor’s degree in Graphic Design, Advertising, Marketing, or a related field (Master's degree a plus).
• 8+ years of experience in a creative leadership role, preferably in retail, gaming, or consumer brands.
• Proven experience leading and managing creative teams, including designers, writers, and content producers.
• Exceptional portfolio showcasing innovative creative work across multiple channels, including digital, print, and video.
• Strong understanding of brand strategy, storytelling, and creative development processes.
• Proficiency in Adobe Creative Suite, design tools, and other industry-standard creative software.
• Experience in video production, motion graphics, and social media content creation is a plus.
• Excellent communication, presentation, and organizational skills.
• Ability to think strategically and translate business objectives into compelling creative solutions.
• Strong project management skills with the ability to manage multiple projects and deadlines simultaneously.
• Passion for gaming, pop culture, and the GameStop brand is highly desirable.

Full-time store positions at GameStop are also eligible to participate in incentive programs, health benefits, paid time off, 401 (k), employee discount and a casual work environment. Positions at GameStop may also be eligible for a bonus and/or other incentives.